In recent decades, the myth of fashionable women and sartorially challenged men has been overturned not least through the proliferation of men's style magazines such as GQ and the emergence of masculinity as a marketing tool.
Although social marketing is generally associated with communication activities and mass media, there exists a broader scope of social marketing that utilizes a systematic approach to defining concepts, behaviors, and products for promotion and distribution.
Consumption as a field of cultural studies overlaps with theories of postmodernism, the social construction of self, commodification in late capitalism, and the role of mass media in daily life.
In 64 THINGS YOU NEED TO KNOW NOW FOR THEN, Editor-at-Large for Wired magazine and guru of the digital age Ben Hammersley gives us the essential guide to the things we need to know for life in the 21st century.
Globalizing Responsibility: The Political Rationalities of Ethical Consumption presents an innovative reinterpretation of the forces that have shaped the remarkable growth of ethical consumption.
Globalizing Responsibility: The Political Rationalities of Ethical Consumption presents an innovative reinterpretation of the forces that have shaped the remarkable growth of ethical consumption.
Exploring the roots of Canadian consumer culture between the 1890s and the Second World War, Purchasing Power uncovers the meanings that Canadians have attached to consumer goods.
Exploring the roots of Canadian consumer culture between the 1890s and the Second World War, Purchasing Power uncovers the meanings that Canadians have attached to consumer goods.
El mercado de trabajo es muy dinámico y muchas personas no logran encontrar empleos por falta de preparación, no solo en el área académica sino porque no comprenden lo que el empleador piensa o desea.
This book engages with the topic of ethical consumption and applies a critical-realist approach to explore the process of becoming and being an ethical consumer.
This book engages with the topic of ethical consumption and applies a critical-realist approach to explore the process of becoming and being an ethical consumer.
Self-Evaluation and Psychotherapy in the Market System examines the ways in which the competitive, hierarchical nature of today's market system contributes to the issues that many clients bring to therapy.
Self-Evaluation and Psychotherapy in the Market System examines the ways in which the competitive, hierarchical nature of today's market system contributes to the issues that many clients bring to therapy.
This Reader brings together a broad range of critical work on on the everday practices and power relations of domestic consumption -drawing on material from sociology, women's studies and media and cultural studies.
This Reader brings together a broad range of critical work on on the everday practices and power relations of domestic consumption -drawing on material from sociology, women's studies and media and cultural studies.
Lifestyle journalism has experienced enormous growth in the media over the past two decades, but scholars in the fields of journalism and communication studies have so far paid relatively little attention to a field that is still sometimes seen as "e;not real journalism"e;.
Lifestyle journalism has experienced enormous growth in the media over the past two decades, but scholars in the fields of journalism and communication studies have so far paid relatively little attention to a field that is still sometimes seen as "e;not real journalism"e;.
