This book explores key and topical issues that are emerging in the field of sport marketing, while calling for further attention to the thriving sports industry.
Covering the impact on domestic leagues, clubs, fans, and players, this book is an interdisciplinary exploration of 30 years of the Champions League and how it has impacted football.
Nobody Remembers Second: Aston Villa 1989-1993 charts a fascinating period in Villa's history and features exclusive interviews with many of the central characters.
Seit Jahren tobt im deutschen Fußball hinter den Kulissen ein Machtkampf: Fans wehren sich dabei gegen die endgültige Kommerzialisierung des Volksports Nr.