Arts Marketing focuses on a variety of sectors within the arts and addresses the way in which marketing principles are applied within these, outlining both the similarities and the differences that occur.
Community Leisure and Recreation Planning offers an up-to-date, evidence-based approach to planning community leisure and recreation facilities, programs and services.
This is a handbook for the cultural entrepreneur, offering some of the best examples on practice, franchises, research, innovation and business opportunities in the cultural sector.
Now in its fourth edition, this text is still the only sport law textbook to introduce sport legal studies from a management perspective and integrate legal strategies to gain a competitive advantage in business.
Case Studies in Sport Communication: You Make the Call goes beyond the box scores by offering readers the opportunity to evaluate popular and diverse issues in sport-including management, crisis, health, ethics, gender, race, and social media.
By winning the 2019 Tour de France, Egan Bernal became the race's youngest champion in 110 years, and the first from the South American nation of Colombia.
Prior to the outbreak of World War II, the British presided over the largest Empire in world history, a vast transoceanic and transcontinental realm of dominions, colonies, protectorates and mandates that covered over one-quarter of the world's land mass and comprised a population of over 450-million subjects.
With climate change and other environmental issues becoming increasingly prominent, any successful sport organization now has to incorporate environmental concerns into their business strategy, while all sport managers must understand how to implement environmental initiatives into their everyday business.
Silver boots, perma-tanned skin, shaven legs and gravity-defying red spikes in his hair - Gavin Henson is Wales's hottest new celeb and rugby's golden boy.
Sport and leisure managers need to understand the financial side of their industry to offer the most cost-effective facilities and to make sound business decisions.
Exploring Communication Ethics is a comprehensive textbook on the ethical issues facing communication professionals in today's rapidly changing media environment.
Whether the art form is theater, dance, music, festival, or the visual arts and galleries, the arts manager is the liaison between the artists and their audience.
Now in a fully revised and updated second edition, Managing Sport Development is a complete introduction to sport development, covering key concepts and theory as well as best practice in the management, implementation, and evaluation of sport development programs.
The book aims to outline the progress, problems and challenges of delivering a safe and secure Olympics in the context of the contemporary serious and enduring terrorist threat.
This concise guide aims to increase what we understand by innovation in the arts and identify and support opportunities and strategies for the unique ways in which artists and arts administrators think about, engage in, and pursue successful innovation in their diverse creative practice.
A no-holds-barred expos on the financial transactions of the world's favourite sport The transfer fees clubs pay to sign top players now top 4 billion a year but much of the money has been flowing out of the game.
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need.
As ongoing high-profile drug scandals have demonstrated, sports organisations rarely have a coherent strategy to manage the role and relationship their sport has with different types of drugs (from alcohol to supplements to prescription drugs to doping).
A glorious, fully illustrated celebration of the London 2012 Olympic Games, with expert analysis and comment from The Times' cast of sporting experts and brought to life with sumptuous, award-winning photographsThe London 2012 Olympic Games are one of the great success stories not just in British sport but beyond that.
This book advances an alternative critical posthumanist approach to mega-event organisation, taking into account both the new and the old crises which humanity and our planet face.
The Olympic Sports Economy incorporates exclusive case studies and reports from sports management conferences to illustrate the most important business practices and trends of the Olympics today.
Sporting mega-events habitually spawn protests from local groups discommoded by the building of new infrastructure, environmental lobbies contesting the long-term legacies of such events, and expressions of outrage at the expenditure of public funds on events often restricted to an elite selection of participants and spectators.
The first edition of Olympic Cities, published in 2007, provided a pioneering overview of the changing relationship between cities and the modern Olympic Games.
This edited collection contains six refreshing critical assessments of the leisure-sport relationship from societies that have staged the Olympic and Paralympic Games and contains valuable information for those who live in societies that aspire to host the Games.
Marketing and the world of sport overlap in two main ways: in the marketing of sports related products and services, and in the use of sports events to market a broader range of products and services.
New technologies mean that sports clubs and governing bodies are generating more data than ever to help manage their relationship with fans, their performance, and their income streams.
Sport Governance provides a comprehensive guide to the practical application of governance principles to amateur and professional sport organisations operating at the community, state/provincial, national, and international levels.
A must-have introductory text of unrivalled coverage and depth focusing on events planning and management, the fourth edition of Events Management provides a complete A to Z of the principles and practices of planning, managing and staging events.
