Sport: general

This book explores key and topical issues that are emerging in the field of sport marketing, while calling for further attention to the thriving sports industry.

It typically takes 20 years of consistent excellence for a baseball player to reach the coveted milestone of 3,000 hits or strikeouts.

The Science and Physiology of Flexibility and Stretching is the most up-to-date and comprehensive book to cover the underlying physiology and psychology of flexibility enhancing techniques, critically assessing why, when, and how we should stretch, as well as offering a highly illustrated, practical guide to stretching exercises.

The relationship between mental health and elite sport has found itself under more intense scrutiny in recent years.

They are known by a variety of names, many of them unprintable.

This book presents research on disabled children and young people in sport, physical activity and physical education settings using empirical data gathered either with or from disabled children and young people, centring their experiences and amplifying their voices, while decentralising non-disabled voices in research about them.

This book explores the intersection of contemporary sport, advertising, promotional culture and wider society.

An unapologetic insider's account of the corruption and greed within college athletics.

Libro especializado que se ajusta al desarrollo de la cualificación profesional y adquisición del certificado de profesionalidad "AFDA0210 - ACONDICIONAMIENTO FÍSICO EN SALA DE ENTRENAMIENTO POLIVALENTE".

In The Franchise: San Francisco 49ers, take a more profound and unique journey into the history of an iconic team.

'Kat is a warrior, both on the track and off it.

The need for artists, musicians, actors, singers, designers and other creative individuals to understand basic business concepts so they can successfully pursue their chosen creative profession has only grown since the publication of this textbook, now in its third edition.