Highly Commended by the 2020 Business Book AwardsDigital influencing is one of the most exciting and disruptive new media industries, forecast to be worth over 10bn by 2020.
This academic analysis explores social media, specifically examining its influence on the cultural, political, and economic organization of our society and the role capitalism plays within its domain.
A look at the revolution in game live streaming and esports broadcastingEvery day thousands of people broadcast their gaming live to audiences over the internet using popular sites such as Twitch, which reaches more than one hundred million viewers a month.
The rise of influencers, as power-players in the social media landscape, is a defining feature of the digital era, one that has received much attention from a variety of social science disciplines.
In the post-colonial era, tribal peoples are particularly vulnerable to new technologies and industrialization, which threaten their cultures, homelands and ways of living.
Facebook and Conversation Analysis investigates the structure and organization of comments on a major social media platform, Facebook, using applied conversation analysis methods.
In an environment where increasing amounts of information (and fake news) flood the internet on websites and social media, the information professional's job is getting harder.
A critical history of the social media influencer's rise to global prominenceBefore there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked.
In einer Zeit, in der wissenschaftliche Erkenntnisse und Innovationen oft im Schatten bleiben, bietet "Wissenschaftliche Kommunikation neu denken" einen frischen Ansatz zur Selbstvermarktung für Forscher und Experten.
Gain Instagram followers, grow your personal brand, and influence others with beautiful photography, fabulous content ideas, the best filters, and the right hashtags.
The Personals reveals how classified ads are not just a few commercial lines of text in print or online - they can be a treasure trove of fascinating human stories; stories of love, loss, loneliness, redemption and hope.
A fully updated new edition of the fun and easy guide to getting up and running on Twitter With more than half a billion registered users, Twitter continues to grow by leaps and bounds.
Joining a thriving field of new media, this collective volume authored by global academics features important research by thought leaders within computer-mediated communication (CMC) and social media.
An entertaining, scientifically rigorous exploration of the social and biological effects of our wireless world The way we use i-technology is affecting our health and happiness.
From hashtag activism to the flood of political memes on social media, the landscape of political communication is being transformed by the grassroots circulation of opinion on digital platforms and beyond.
This book traces the techniques that have enabled the development of data-driven personas and how they can be leveraged as tools for empathizing and understanding users.
Provides the knowledge and tools needed for the future of survey research The survey research discipline faces unprecedented challenges, such as falling response rates, inadequate sampling frames, and antiquated approaches and tools.
This book is a foundational guide to graph representation learning, including state-of-the art advances, and introduces the highly successful graph neural network (GNN) formalism.
'Joan Didion at a startup' Rebecca Solnit'Impossibly pleasurable' Jia Tolentino'This is essential reading' StylistAt twenty-five years old, Anna Wiener was beginning to tire of her assistant job in New York publishing.
My Social Media for Seniors Step-by-step instructions for the tasks you care about most Large, full-color, close-up photos show you exactly what to do Common-sense help whenever you run into problems Tips and notes to help you along the way Learn how to get the most out of social media!
