Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication.
Brand management just got easierSuccessful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance.
SundayExplore factors that influence, both positively and negatively and discover how influencing is selling MondayUnderstand the power of personality and charisma and ensure you are putting the right message acrossTuesdayUse the Assertiveness Sentence technique to sound more confident in any situationWednesdayDiscover the three elements of communication and how to use them to build rapid, effective rapport with othersThursdayLearn to recognize the internal filters that we all have and utilize them in patterns of persuasionFridayUse NLP models to influence at an unconscious level, including the technique of 'chunking' to gain agreement SaturdayLearn how to use proven persuasion techniques such as emotional 'triggers', scarcity, the law of reciprocity, the power of three, and the AIDA formula
The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious Presenting with Flair is a short, simple and to-the-point guide to this essential skill.
The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious.
Public speaking, communication and presenting with power can all be terrifying prospects, however experienced you become, and cultivating a charismatic persona in our working lives is a priceless skill.
The Everything Guide to Writing Copy is a step-by-step guide to writing effective copy for a variety of media including print, web, radio, trade journals, and much more.
Nicholas Boothman enseña «Cómo conectarse en los negocios en 90 segundos o menos» y desarrollar así relaciones instantáneas, fortalecer la comunicación, vender más eficazmente y aprovechar al máximo cada oportunidad de hacer negocios.
Gain the knowledge you need to maneuver any dining situation - from a casual meal of fried chicken at mom's house to a seven-course dinner at the finest restaurant in the world.
Whether you want to impress people at work or inspire your family and friends, bestselling author and acclaimed speaker Mark Sanborn will show you how to make your performance bigger, better, bolder and worthy of an encore.
Some people, regardless of money, education, looks or personality, make an impression wherever they go - they are master communicators, and everyone enjoys talking to them.
Em 'Negócios Inteligentes', você encontrará um guia abrangente que aborda os principais aspectos da gestão empresarial moderna, combinando estratégias tradicionais com as mais recentes tendências digitais.
A practical ePub guide to doing business in South America which will give you the information and skills to succeedFind out how to do business in one of the world's most exciting business environments, South America.