DISCOVER OVER 150 VALUABLE STRATEGIES TO MASTER B2B MARKETING WITH THIS EXTENSIVE HOW-TO GUIDE150+ Best Practices for B2B Marketing Success: Next-Level Strategies, a follow-up to250+ Best Practices for B2B Marketing Success,is a step-by-step guide to becoming a leading B2B marketing professional.
WINNER: Business Book Awards 2018 - 'Selling The Dream' category (1st edition)In an increasingly competitive professional services sector, it is vital that firms have an effective tendering strategy.
Previously restricted to cascading information and managing day-to-day conversations, internal communication is now essential to empowering employees to deliver business strategy.
Knowledge of business research is necessary for any business student, as all postgraduate business programmes and business-related disciplines require it.
The benefits of networking are many - improving the chances of keeping a job, getting a new one, career progression, learning how to get along with others and improving personal effectiveness and company performance.
Get internal communications right in your organization and the benefits are clear: motivated staff, better financial performance, a strong external reputation and delighted customers are just a few of the reasons why getting your message over to staff effectively matters.
WINNER: Independent Press Awards 2021 - Business: MotivationalDISTINGUISHED FAVORITE: NYC Big Book Award 2021 - LeadershipLeadership presence doesn't come with a title or promotion - good leaders develop presence over time.
Streamline your organization's communication for happier employees, clients and customers, with this powerful and practical methodology featuring insight from experts Simon Sinek and Brene Brown.
While many organizations understand the importance of having a clearly defined value proposition to help them become more profitable, many businesses struggle to use them effectively.
Communicate in a Crisis is the definitive guide for any PR or marketing professional to recognize, plan and respond to a sudden wildfire of consumer-led reaction, 'manipulated outrage' sparked from interaction on news feed algorithms, fuelled by social media and the constant demand for an instantaneous response.
Coaching is rapidly proving to be an invaluable aid to personal development and a successful way to enhance performance within organizations of all types.
Understand content marketing best practice from a new perspective with exclusive insight and contributions from leading academics, experts, global thought leaders and influencers in the industry on key topics, to create a truly unique resource - including a foreword by Tom Goodwin and bonus online chapters.
Communicate in a Crisis is the definitive guide for any PR or marketing professional to recognize, plan and respond to a sudden wildfire of consumer-led reaction, 'manipulated outrage' sparked from interaction on news feed algorithms, fuelled by social media and the constant demand for an instantaneous response.
The benefits of networking are many - improving the chances of keeping a job, getting a new one, career progression, learning how to get along with others and improving personal effectiveness and company performance.
Coaching is rapidly proving to be an invaluable aid to personal development and a successful way to enhance performance within organizations of all types.
WINNER: Business Book Awards 2018 - 'Selling The Dream' category (1st edition)In an increasingly competitive professional services sector, it is vital that firms have an effective tendering strategy.
WINNER: Independent Press Awards 2021 - Business: MotivationalDISTINGUISHED FAVORITE: NYC Big Book Award 2021 - LeadershipLeadership presence doesn't come with a title or promotion - good leaders develop presence over time.