'Full of seriously good leadership wisdom - a must read for those who aspire to greatness' Richard Koch, bestselling author of The 80/20 Principle'One of the most stimulating books to read on leadership' Philip Kotler, Professor of International Marketing at the Kellogg School of Management'Loaded with practical, thought-provoking ideas on leadership that can profoundly affect your life' Brian Tracy, bestselling author of How the Best Leaders Lead and Eat That Frog!
Business is a vital institution for a flourishing society, but there is mounting concern about its role in distorting wealth distribution, enabling and rewarding unethical behaviour, and despoiling the natural environment.
Building on his classic guide Winning Body Language, master communications expert Mark Bowden reveals essential nonverbal strategies that help win salesWhether calling on a potential client for the first time, delivering a presentation, analyzing a client's needs, or making a sale, how the message is delivered matters as much as or more than what's being said.
This new and updated book is necessary reading for all professionals working in the Middle East and North Africa, it includes: - The practical impact of Islam on business- Safety and security in the region- Business etiquette- Political and social do's and don'ts The practicalities of doing business in the MEA region are covered in detail, from the initial visit to establishing productive working relationships, including opening an office in the region.
The distinctive point of the book is its innovative interdisciplinary approach to business communication, with interconnections between linguistics, sociology, and critical organisational studies as applied to the corporate world.
L’ensemble des textes réunis dans cet ouvrage est le résultat de la collaboration d’un groupe de chercheurs internationaux associés à la chaire Management, diversités et cohésion sociale de l’Université Paris-Dauphine.
Masterwork on Crisis Communication and Reputation Risk Selected as One of "e;30 Best Business Books of 2013"e; Jim Lukaszewski -- nationally recognized PR expert, executive coach, often called America's Crisis Guru, and noted by Corporate Legal Times as one of "e;28 experts to call when all hell breaks loose"e; -- advises exactly what to do, what to say, when to say it, and when to do it, while the whole world is watching.
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.
In The Leadership Engine Noel Tichy showed how great companies strive to create leaders at all levels of the organization and how those leaders actively develop future generations of leaders.
Brand management just got easierSuccessful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance.
This book provides practical strategies for dentists to effectively and confidently communicate with many dental insurance issues, as well as with their patients and members of their staff.
This second edition of An Overview of the Public Relations Function examines current thought to help busy managers and students master the most important concepts of management in communication quickly, accessibly, and with an eye to helping an organization achieve excellence through cutting-edge, research-based strategic public relations management.
Managerial Communication deals with communication problems in the organization and how they occur, as well as the importance of accurate communication to an individual manager's career.
This book uses an innovative interdisciplinary approach to explain how communication is a necessary condition for diplomacy in a digital and relationship-driven world.
A lively tour through the impulses that cause many of us to cheat, the book offers especially keen insights into the ways in which we cut corners while still thinking of ourselves as moral people.
What people get out of social media-and how businesses can get more out of itAlmost no one had heard of social media a decade ago, but today websites such as Facebook, Twitter, and LinkedIn have more than 1 billion users and account for almost 25 percent of Internet use.
Stand out in a sea of "e;average"e; and start achieving your goals Success is not only a matter of what you know and who you know, it's also a matter of who knows you; by becoming a trusted contact and a source of answers, your influence expands and so do your opportunities.
