This is the first comprehensive text on social psychological approaches to communication, providing an excellent introduction to theoretical perspectives, special topics, and applied areas and practice in communication.
Dieses Buch beschreibt, wie Kommunikationsabteilungen ihre Prozesse digitalisieren können, um auch in Zukunft erfolgreich zur Wertschöpfung ihrer Unternehmen beizutragen.
Written in clear, non-technical language, this book explains how employees and employers can maximize internal and external organizational communication-for both personal benefit and to the entity as a whole.
Juxtaposes the global discourse on ICT-D with in-depth case studies on the pattern of access and use of telecentres to draw implications for the possible development trajectories induced by the provision of ICTs in rural hinterlands of India.
As cofounders of the leadership coaching and training firm Ridge Associates, authors Robert Bolton and Dorothy Grover teach that good interpersonal communication is essential to getting things done.
Decode the mystery of English grammar to add polish to your papers, emails, business letters, and moreEnglish Grammar Demystified teaches the fundamentals of the subject in an easy, step-by-step approach that allows you to learn at your own pace.
Can it be that in order to reach the investor you need for your new venture, or to find the employer who will give you the chance of a lifetime, you only need to have six cups of coffee?
The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps.
Bringing together recent international research in the field of hospital communication and interaction, the contributors to this book contextualize clinical professional work by focussing on the rising intensity of information and communication practices in organizations generally, and in health care in particular.
Dieses Buch erläutert kompakt und auf den Punkt, warum Konzerne heute eine Employer-Branding-Strategie brauchen, und wie sie die besten Fachkräfte am Markt von sich überzeugen und halten.
Updated to include speeches on the death of bin Laden, the Arab Spring, and other historic moments on the podiumIn speech after speech, Barack Obama fires up enthusiastic supporters with his inspiring vision, rousing rhetoric, and charismatic presence.
Shortlisted for The Business Book Awards and the Fingerprint AwardsThe indispensable Sunday Times bestselling guide to succeeding in negotiations where failure is not an option, from one of the world's most experienced kidnap for ransom negotiators.
Dieses Buch zeigt, wie Behörden und Verwaltungen verständlich, respektvoll und zielführend mit den Bürgern ihrer Stadt oder Gemeinde kommunizieren können.
A comprehensive volume that offers the most current thinking on the practice and theory of engagement With contributions from an international panel of leaders representing diverse academic and professional fields The Handbook of Communication Engagement brings together in one volume writings on both the theory and practice of engagement in today s organizations and societies.
This book provides the invaluable intercultural knowledge to help you make a deal, sell your product, or find a joint venture, no matter where your business takes you.
Marketing and Design in the Service Sector: Enhancing the Customer Experience focuses on the new perspective of design in marketing within the service sector and how the space-scape and design-scape impacts on customer experience.
Authentic influence is about more than creating a strong initial connection--it’s about sustaining professional relationships long after an agreement has been reached.
'Full of compelling advice on how to lead more effectively by choosing your words more wisely' - ADAM GRANT, author of Originals and Give and TakeYour words matter more than you thinkMost of us use the language we inherited from a time when workers worked with their hands and managers worked with their heads.
In The Leadership Engine Noel Tichy showed how great companies strive to create leaders at all levels of the organization and how those leaders actively develop future generations of leaders.
This book takes a people-centred approach to the ever-fluid and rapidly-transforming professional world of public relations (PR) in the age of digital platforms.
The explosion of blogs, social networking sites, wikis, video sharing sites, and other powerful digital communications platforms may be the biggest game-changer to impact business since mechanized manufacturing.
For salespeople feeling stressed and disappointed that their customers don't want to hear from them, this guide is the key to developing the mindset and habits required to reach a new level of sales success.
Der Band ist eine Einführung in die persuasive Kommunikation von einem der auch international bekanntesten deutschen Kommunikationswissenschaftler, auf der Erfahrung mit Seminaren, Vorlesungen und Kursen aus 30 Jahren aufgebaut – und auf dem neuesten Stand der Wissenschaft.
This book emerges from a three-year Australian Research Council-funded study that asks how the formation and (d)evolution of leadership has impacted on public environmental debate.
A practical toolkit for handling workplace conflict and difficult conversations Dealing with the Tough Stuff is the business leader's critical guide to handling difficult conversations in the workplace.
The book discusses the evolution of international public relations practice from its early use to the sophisticated communications practices of global corporations today.