Write every business correspondence with speed, precision, and powerThe number one prerequisite for effective management is effective communication and writing is a critical part of it.
Gut zu verhandeln und damit gute Ergebnisse zu erzielen, ist eine Schlüsselqualifikation im modernen (Wirtschafts-)Leben, eine Kernkompetenz, die auf einer breiten interdisziplinären Grundlage beruht.
This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework.
Advice for every pitch situation a modern day entrepreneur will encounter Whether you're pitching for funding, the media, or to potential customers and partners, to survive and succeed as an entrepreneur, you have to know how to deliver a high-impact pitch.
This book presents research in business discourse and offers pedagogical approaches to teaching business discourse in both classroom and consultancy contexts that address the key issues of dealing with different types of learners, developing teaching materials and evaluation.
Julia Gantenberg untersucht explorativ, wie Forschungsverbünde die Forderung nach und die Förderung von Wissenschaftskommunikationsmaßnahmen beantworten und umsetzen.
Christian Wiencierz beschreibt einen neuen, interdisziplinären Ansatz, der die für politische Parteien wahlentscheidende, immaterielle Ressource Vertrauen greifbar und operationalisierbar macht.
Winner of the 2009 CPR Award for Outstanding Book In this groundbreaking book, Bernard Mayer, a pioneer in the field of conflict resolution, offers a new paradigm for dealing with long-term disputes.
Understand content marketing best practice from a new perspective with exclusive insight and contributions from leading academics, experts, global thought leaders and influencers in the industry on key topics, to create a truly unique resource - including a foreword by Tom Goodwin and bonus online chapters.
Get solid collaboration from team members in remote locationsGlobalization and new technologies have made team collaboration from distant geographical locations on the road, from home or client sites, even on the other side of the globe a routine part of business.
Aimed at those who wish to gain sufficient proficiency in French in order to carry on business, this book attempts to equip students with a text which will consolidate their basic language skills while establishing the intellectual foundation for advanced language work.
New-style job messages that get you in the door and on your way up From sparkling cover letters to six-word bios, a fresh bevy of job search letters has grown powerfully useful for successful career communications.
This preeminent book in the field of Neurology has been extensively updated and expanded by 70 leading authorities, providing a single, encyclopedic summary the scientific advances and new clinical practices that can be immediately considered for your patients.
Coaching is rapidly proving to be an invaluable aid to personal development and a successful way to enhance performance within organizations of all types.
This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework.
This book examines five rhetorical strategies used by the US coal industry to advance its interests in the face of growing economic and environmental pressures: industrial apocalyptic, corporate ventriloquism, technological shell game, hypocrite's trap, and energy utopia.
An eye-opening account of how the information gap in business journalism is eroding civic life and impacting the economyand how we can fix itBusiness owners, consumers, and employees have long relied on the news to make financial decisionswhat to buy, who to hire, and what products to sell.
The Compliance Revolution Practical, Powerful Changes for Strategic Organizational Value Compliance is absolutely critical in creating a robust and resilient organization, one which is trusted by clients and contributes to market stability.
Depuis la parution du tome 1, consacré à l’analyse de campagnes de communication diffusées de 1988 à 2001, le monde des organisations, et donc de leurs communications, s’est complexifié.
The central concepts of information meaning, embodied cognition and semiotics are hugely relevant to contemporary organisations and personal and social lives.
Das Praxishandbuch Presse- und Öffentlichkeitsarbeit möchte nicht mehr und nicht weniger, als einen breit gefächerten Überblick und vor allem, pr- tische Hilfe über ein Gebiet geben, das bereits eine Fülle von Publikationen, Theorien, Definitionen aufweist.
