The Definitive Guide to Communicating in Any Crisis When facing an already difficult crisis, the last thing a company needs is to make it worse through its own communications or lack thereof.
More Than 2,000 Successful Selling Pitches to Command Instant Attention and Buying ActionFrom the man who sold the sizzle instead of the steak-whose best-selling books have made history both in selling and in publishing-here are the many new practical applications of his magic formula that make people buy.
Inside Knowledge provides practical guidance for women working in professional service firms who aspire to achieve their full potential in what have traditionally been male working environments.
Inside Knowledge provides practical guidance for women working in professional service firms who aspire to achieve their full potential in what have traditionally been male working environments.
Your reputation affects everything, the opportunities that come your way in business and in life learn the rules to life's most important game ';A must-read.
No matter which point you're currently at on the developer advocacy journey - whether you've already implemented a developer advocate function or you're exploring the possibility - this book is for you.
This is a book for scientists and other experts who need to explain the significance and potential of their work to colleagues, committees, funding bodies or the general public.
Dieses Buch erläutert, wie Unternehmen das Thema Nachhaltigkeit mit allen Aspekten wirkungsvoll kommunizieren können, um auch in Zukunft bei allen Stakeholdern relevant und glaubwürdig zu bleiben.
