E-commerce: business aspects

This book introduces platform firms as unique business models.

Adhering to the combination of theoretical introduction and practical case introduction, this book summarizes the basic concepts and methods in management and big data analysis at home and abroad and introduces a large number of relevant practical cases, especially new cases in the Internet era, to help readers integrate theoretical knowledge into practical applications.

This proceedings, HCI-CPT 2024, constitutes the refereed proceedings of the 6th International Conference on Cybersecurity, Privacy and Trust, held as Part of the 26th International Conference, HCI International 2024, which took place from June 29 - July 4, 2024 in Washington DC, USA.

The book throws light on the ongoing trends in international business, integration of information technology with global businesses, its role in value co-creation, resource integration, and service for service exchange.

This book constitutes the refereed proceedings of the 6th International Conference on HCI in Games, held as part of the 26th International Conference, HCI International 2024, which took place in Washington DC, USA, during June 29 - July 4, 2024.

This proceedings, HCI-CPT 2024, constitutes the refereed proceedings of the 6th International Conference on Cybersecurity, Privacy and Trust, held as Part of the 26th International Conference, HCI International 2024, which took place from June 29 - July 4, 2024 in Washington DC, USA.

This book focuses on the personalisation of the user interface in e-commerce based on collected data on customer behaviour.

This book constitutes the refereed proceedings of the 6th International Conference on HCI in Games, held as part of the 26th International Conference, HCI International 2024, which took place in Washington DC, USA, during June 29 - July 4, 2024.

This book chronicles the role of travel intermediaries: global distribution systems (GDS), travel management companies (TMC), and online travel agencies (OTA) in the distribution of travel products.

THINK LOCAL, ACT GLOBAL!

How to Close the DealMastering Sales Psychology and Persuasion TechniquesSuccess in sales isn't about luck it's about strategy.

This book presents the proceedings of the 7th International Conference on Education, Network and Information Technology (ICENIT2024), which took place in Dalian, China, on August 16-18, 2024.

This book presents the proceedings of the 7th International Conference on Education, Network and Information Technology (ICENIT2024), which took place in Dalian, China, on August 16-18, 2024.

The Skilled, Persuasive Negotiator:: Winning Strategies to Get the Best Deals, Bargains and Beyond | Overcoming "e;Business Conversation"e; Obstacles to Increase Closed Deals and Build Robust Relationships.

We live in an era marked by uncertainty.

Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels.

Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels.