In September 2014, a Chinese company that most Westerners had never heard of held the largest IPO in history - bigger than Google, Facebook and Twitter combined.
A political and managerial brief on Chinese global power, this new book puts into a modern context the Chinese opportunities created by the West's chaotic and destructive capitalism.
This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers' and the special problems for firm strategy and organisation arising from the internationalisation process.
This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English.
International Business: Perspectives from Developed and Emerging Markets provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets.
This book compares two countries with striking parallels in economic and political outcomes, yet with some distinct features in terms of institutional structures, relative size, and culture.
This Routledge Companion provides a timely and authoritative overview of cross-cultural management as an academic domain and field of practice for academics and students.
This book brings together research related to sustainability, green, and eco-entrepreneurship to explore what the author describes as cleaner entrepreneurship, which also links to social issues and public policy.
This title was first published in 2000: The study of corporate governance is a relatively modern development, with significant attention devoted to the subject only during the last fifty years.
International Marketing in Practice features select case studies relating to businesses from various markets and countries facing the challenges and decisions involved when undertaking international marketing.
The first comprehensive professional guide to the workings and structure of the international private banking marketplace, this book details the services available, the key players, the distinctive characteristics of, pressure upon and trends within this traditionally very closed financial market.
Named one of the Best Business Books of 2021 by The Wall Street JournalIn Japan it's called the Ghosn Shockthe stunning arrest of Carlos Ghosn, the jet-setting CEO who saved Nissan and made it part of a global automotive empire.
The first of January 1998 was the deadline for market liberalisation within the European Union, which together with the passing of the USA Telecommunications Act, has served to open up major markets in the Telecommunications Industry.
The impact of the global financial crisis is still being felt today and the deeply unethical behaviour of the top level leaders at those economic and financial organizations, that were at the heart of the crisis, has served to highlight the importance of integrity, and in particular the need for servant leadership, if we are to avoid another major catastrophe in the management of both commercial and non-profit organizations.
The study of corporate governance is a relatively modern development, with significant attention devoted to the subject only during the last fifty years.
Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .
In the past decade construction and engineering have changed dramatically, with an explosion of innovative new approaches to construction and new methodologies.
Breaking new ground and drawing on contributions from the leading academics in the field, this notable volume focuses specifically on industrial relations.
The emergence of China as a future major participant in international aviation raises some interesting questions, especially from a strategic policy perspective.
This book focuses on how managers, faced with environmental discontinuities, should think about initiating, managing and sustaining a strategic change initiative.
The organizational design of the Multinational Corporation (MNC) was a vibrant area of research in the field of International Business and Management during the 1970-1990's.
Managing Negotiations is a collection of seven global, real-life case studies on prominent negotiations in the realm of international business and politics.
The aim of this book is to examine and compare the integration process in both Europe and Asia, and to draw some possible lessons for East Asia from the European experience, which culminated with the establishment of the economic and monetary union.