Revolutionize Your Internet MarketingLeverage today's Internet marketing strategies to reach customers, increase sales, and establish performance-based marketing in your organization.
In her groundbreaking book The Southwest Airlines Way, Jody Hoffer Gittell revealed the management secrets of the company Fortune magazine called "e;the most successful airline in history.
Attract top talent and energize your workforce with a MAGNETIC CULTURE Sheridan outlines simple but powerful steps to take in creating and maintaining an organization that fosters an environment with similar attraction.
Named as BusinessWeek's #1 Management Educator, expert Dave Ulrich and his team of authors bring human resources a whole new way of thinking and practicing-moving the focus from internal issues to actively helping to set business strategies.
A COMPREHENSIVE CRASH COURSE FOR MASTERING TODAY'S MOST IMPORTANT MARKETING PLATFORMOnline marketing has evolved far beyond just websites and banner ads.
Learn the secret to using big data and gamification to motivate, engage, and engender true loyalty among your customers, employees, and partnersAs our lives move online and nearly everything we do is being mediated by technology, all of our activity is generating reams of data we are all walking data generators.
Recent studies show that in the next few years many companies could have only about half the leaders and skilled workers they need--and that these talent shortages will be particularly acute in the critical sectors like engineering, health care, energy, government, manufacturing, and aerospace and defense.
Conquering the complexity in products and services can generate larger contributions to profits and growth than nearly any other business strategy Here's a guarantee: Somewhere in your business, there is too much complexity.
Unique among project management books, Project Planning, Scheduling & Control is renowned for its applications-oriented, non-theoretical understanding of the flexibility required in day-to-day management situations.
There's no easier, faster, or more practical way to learn the really tough subjectsCorporate Finance Demystified offers a comprehensive introduction to corporate finance principles, the time value of money, including present value, amortization schedules, and more.
The revolutionary study of how the place where wegrew up shapes the way we think, feel, and act--with new dimensions and perspectivesBased on research conducted in more than seventy countries over a forty-year span,Cultures and Organizations examines what drives people apart when cooperationis so clearly in everyone s interest.
Proven methods for achieving environmental excellence while increasing profitability"e;If your goal is to design and develop environmentally sustainable products that also drive shareholder value, then this book is a must read.
Secure Your Systems Using the Latest IT Auditing TechniquesFully updated to cover leading-edge tools and technologies, IT Auditing: Using Controls to Protect Information Assets, Second Edition, explains, step by step, how to implement a successful, enterprise-wide IT audit program.
A true original-the first practical guide to patents written specifically for corporate scientists, engineers, and product developersPatents and Strategic Inventing spells out exactly what a typical corporate inventor needs to know about patents and patent strategy, as well as how these topics can be used to guide the creation of new products.
The Quick Guide to Recruiting and Onboarding Top TalentIn the war for talent, the last company standing is always the one that finds the best employees and integrates them quickly and effectively into the organization.
Unlock new levels of quality, performance, customer service, and profitsWritten specifically for managers with little or no experience on the subject, Six Sigma for Managers, Second Edition, provides step-by-step guidance and examples for implementing a Six Sigma initiative.
USE THE POWER OF EMPLOYEE ENGAGEMENT TO IGNITE PASSION, PURPOSE, AND PRODUCTIVITY IN EVERY MEMBER OF YOUR STAFFSuccessful managers understand that their job is to help employees do their best work, not simply give orders.
Cutting-edge Lean manufacturing strategiesThoroughly updated with the latest trends and new global case studies, How to Implement Lean Manufacturing, Second Edition, explains how to implement this powerful formula for eliminating waste, controlling quality and inventory, and improving overall performance across an enterprise environment.
From the award-winning developers of Factory Physics-a powerful leadership guide for breakthrough performanceA comprehensive guide that cuts through the hodgepodge of copycat initiatives, overblown buzzwords, confusing mathematics, and misguided software, Factory Physics for Managers is a breath of fresh air for operations managers and executives.
AN INTRODUCTION TO FINANCIAL REPORTS--WITH NEW TACTICS FOR BUDGETING AND PINPOINTING KEY FINANCIAL AREASFinancial decisions impact virtually every area of your company.
The long-awaited update of the classic guide to outperforming the competition using Herrmann International's trademark Whole Brain MethodologyPacked with new research, updated examples, and more actionable content, The Whole Brain Business Book outlines four basic thinking styles--administrator, talker, problem-solver, dreamer--corresponding to the four quadrants of the brain and explains that many are dominated by only one quadrant.
There's no better time than now to remake your career and lifeNeuroscience research reveals that creativity spikes in our later years making midlife an ideal time to change professions.
Spark the next great business idea by igniting your team's passion and creativityInnovating breakthrough products, services, solutions, and marketing ideas are some of the most important challenges you face as a manager.
