FINALIST: 2024 International Book Awards - Business: Marketing & AdvertisingDrive innovation, brand loyalty and customer engagement through creating and acting on a crystallized and authentic brand purpose that demonstrates your company's commitment to making a positive impact on the world.
WINNER: Business Book Awards 2023 - Diversity, Inclusion & EqualityFINALIST: National Indie Excellence Award 2023 - Social/Political ChangeFor many people with a disability, either visible or invisible, that experience is hard to navigate in the context of work.
Develop long-term relationships, deliver market-beating growth, and create sustainable value with this pragmatic guide to aligning marketing, sales, customer success and your executives around your most important customers.
Forge deeper and more meaningful connections with consumers and embrace the latest opportunities occurring across the physical and digital retail landscape to become more adaptable, resilient and successful.
Forge deeper and more meaningful connections with consumers and embrace the latest opportunities occurring across the physical and digital retail landscape to become more adaptable, resilient and successful.
FINALIST: 2024 International Book Awards - Business: Marketing & AdvertisingDrive innovation, brand loyalty and customer engagement through creating and acting on a crystallized and authentic brand purpose that demonstrates your company's commitment to making a positive impact on the world.
WINNER: Choice Reviews - Outstanding Academic Title, 2024WINNER: 2023 Goody Business Book Awards - Marketing - Digital MarketingWINNER: 2023 Chanticleer International Book Awards, Harvey Chute First Place Category Winner - Non-Fiction Business & EnterpriseDISTINGUISHED FAVORITE: Independent Press Award 2025 - Marketing & Public RelationsCreate meaningful engagement, drive conversion rates and boost customer retention with this crucial resource to unlocking the true potential of your content marketing strategy.
A new, revised and completely updated edition of the bestseller about what it takes to be an effective and inspiring leader - from the author of the The Tao of Coaching Leadership can be learned.
Equity, diversity and inclusion are essential to creating a workplace where everyone can thrive, and as an HR professional, you have the power to make that happen.
WINNER: Business Book Awards 2023 - Diversity, Inclusion & EqualityFINALIST: National Indie Excellence Award 2023 - Social/Political ChangeFor many people with a disability, either visible or invisible, that experience is hard to navigate in the context of work.
Develop long-term relationships, deliver market-beating growth, and create sustainable value with this pragmatic guide to aligning marketing, sales, customer success and your executives around your most important customers.
This core textbook emphasizes the power of design management to drive corporate strategic goals, showing how design strategies can be thoughtfully formulated and managed to improve the performance of organizations.
Searching for the Human in Human Resource Management is a highly original collection penned by leading critical thinkers in the field of organization studies and HRM, each concerned to resituate people at the heart of HRM and organizational analysis.
Person-centred thinking and planning are approaches that enable people using social care and health services to plan their future, and use a personal budget to commission personalised services.
For decades, we have looked to management theorists, organizational psychologists and economists to tell us how we can squeeze the most out of people at work.
WINNER: PMI UK National Project Awards 2019 - Project Management Literature CategoryProjects and work environments are becoming increasingly complex, with more stakeholders, dispersed teams and an unprecedented rate of technological change.
Person-centred thinking and planning are approaches that enable people using social care and health services to plan their future, and use a personal budget to commission personalised services.
Positive organizational psychology, with its focus on the identification and development of strengths, is a natural ally to executive development and leadership coaching.
As knowledge economies become increasingly important around the world, it is essential that organizations are able to transform their knowledge into a competitive advantage.