Brands and branding

From Marcus Collins, strategist to Apple, Nike and Beyonce, discover how you can harness the most powerful vehicle for influencing behaviour: true cultural engagement.

Your company's workforce is its most valuable asset.

The Branded Mind is about how people think, and particularly how people think about brands.

Beauty is a multi-billion dollar global industry embracing make-up, skincare, hair care, fragrances, cosmetic surgery - even tattooing and piercing.

The word "e;luxury"e; has almost lost its meaning.

The male market is exploding.

THE INTERNATIONAL BESTSELLER: OVER HALF A MILLION COPIES SOLDMatthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers.

A lush, full-color, beautifully designed visual history that brings to life the innovative and creative world of Morning Breath Co.

Bag, tag, and label design is critical in the world of marketing and sales, yet can be challenging to execute successfully.

For more than a century, Rolex has stood apart as the most legendary brand of watch in the world.

What is a 21st century brand?

An absolute necessity for design devotees and sneakerheads of all ages.

'For everyone who wants to build their online presence, the RIGHT way!

Contagion may alarm doctors but marketers thrive on it.

The acclaimed biography of one of England's great eccentrics and leading fashion designers.

The marketing secrets that experts and top professionals use.

'It's high time we expose and remedy the pseudo-feminist marketing malarkey holding women back under the guise of empowerment' Amanda Montell, author of Wordslut________________ Brands profit by telling women who they are and how to be.