Breaking new ground in criminology, this book reflects on the expansion of outer space endeavours, the new pathways this presents for crime, challenges to Earth-based conceptions of justice, and the ethical issues raised.
In a world where the power of a brand is etched through stories, this book emerges as a critical exploration into the essence and impact of narrative in branding.
Dieses Buch zeigt in gut verständlicher Weise die wesentlichen Grundlagen der Marktforschung auf, wie sie für Studium und Praxis des Marketing erforderlich sind.
The Sage Handbook of Promotional Culture and Society critically examines the social, political, and cultural impact of promotional industries, including advertising, branding, public relations, strategic communication, and marketing communication.
Marketing and Design in the Service Sector: Enhancing the Customer Experience focuses on the new perspective of design in marketing within the service sector and how the space-scape and design-scape impacts on customer experience.
The Naked Android: Synthetic Socialness and the Human Gaze illuminates the connection between the stories people tell, their expectations of what a robot is, and how these beliefs and values manifest in how real robots are designed and used.
Redefine Your Marketing Strategy with AI-Powered StorytellingStep into the future of digital marketing with a transformative journey through AI Podcasting and Blogging: Transforming Marketing Through Digital Narratives.
This book investigates corruption and anti-corruption efforts in Africa, emphasising the regional and thematic differences across the continent, whilst also exploring key patterns and trends.