War Paint is the story of two extraordinary women, Miss Elizabeth Arden and Madame Helena Rubinstein, and the legacy they left: a story of feminine vanity and marketing genius.
Polarisierungen im politischen Alltag, Spannungen und neue globale Konfliktlagen und immer wieder Gewalt, die als Mittel zum Zweck dient oder als Exzess aufbricht!
Anthony Bourdain, host of Parts Unknown, reveals "e;twenty-five years of sex, drugs, bad behavior and haute cuisine"e; in his breakout New York Times bestseller Kitchen Confidential.
Degrowth in tourism is the voluntary shift to rebuild destinations and local economies in a way in which consumption, production and the exploitation of resources are minimal.
This new volume, Destination Marketing: Creating Memorable Tourism Experiences, provides a snapshot view of various aspects of destination marketing, the art of using marketing to create memorable experiences for travellers at specific destinations.
The Asia-Pacific region is considered the world's religious core, with the greatest number of pilgrims and travellers to religious events for both international and domestic tourism.
The changing patterns of Japanese tourism and the views of the Japanese tourist since the Meiji Restoration, in 1868, are given an in-depth historical, geographical, economic and social analysis in this book.
Reef and Rainforest is a photographic portrayal of marine and terrestrial life in one of the world's most biodiverse regions - the tropics of north-eastern Australia, together with the South Pacific nations of Solomon Islands and Papua New Guinea.
At the end of the twentieth century, international business functioned in an environment dominated by the triad of economic power formed by the USA, Japan and the European Community.
Manfred Bruhn, Heribert Meffert und Karsten Hadwich vertiefen und entwickeln im „Handbuch Dienstleistungsmarketing“ die verschiedenen Inhalte ihres Standardlehrbuches „Dienstleistungsmarketing“ weiter.
The Oxford Handbook of Sikh Studies innovatively combines the ways in which scholars from fields as diverse as philosophy, psychology, religious studies, literary studies, history, sociology, anthropology, political science, and economics have integrated the study of Sikhism within a wide range of critical and postcolonial perspectives on the nature of religion, violence, gender, ethno-nationalism, and revisionist historiography.
This volume examines hospitality in American immigrant literature and culture, situating this ancient virtue at the crossroads of space and border theory, and exploring the relationship among the intersecting themes of migration, citizenship, identity formation, and spatiality.
The clothing industry employs 25 million people globally contributing to many livelihoods and the prosperity of communities, to women's independence, and the establishment of significant infrastructures in poorer countries.
History is one of the main aspects that shapes a country's culture and leaves its traces on the built environment in the form of an architectural heritage.
Advances in Hospitality and Leisure, a peer-review volume, delivers refreshing insights from a host of scientific studies in the domains of hospitality, leisure and tourism.
This fascinating book tells the story of how television became popular in the United States following the medium's debut at the 1939 New York World's Fair.
Medical Tourism and Wellness: Hospitality Bridging Healthcare (H2H) takes a systems approach to examining the growing field of medical tourism, one of the field's hottest niches, with billions of dollars spent each year.
One of the world's largest sellers of footwear, the Bata Company of Zlin, Moravia has a remarkable history that touches on crucial aspects of what made the world modern.
This book explains and analyzes entrepreneurship and cultural management issues in the creative and cultural sectors and discusses the impacts of economic, social and structural changes on cultural entrepreneurship.
This book provides students and event managers with an insight into the strategic management of sports events of all scales and types, from international mega-events to community sport.
This insightful and expert-led volume presents a holistic view of the latest, cutting-edge global research on trends and changes in consumer behaviour in hospitality and tourism, with focus on the effects of the COVID-19 pandemic and its impacts on purchase patterns within the industries.
Ritual happens in distinct places – in temples, in caves, along pilgrimage routes – and religious activities there incorporate a diverse set of objects such as holy water, cult statues, and sacred texts.
Dark Tourism has seen a surge in popularity in the last decade as people seek a richer travel experience, choosing to meaningfully engage with humankind's more troubling heritage, rather than opting for merely escapist vacations.
Improving Convention Center Management Using Business Analytics and Key Performance Indicators presents sound practical advice from an author who successfully lived the experience.
This book offers essential insights into how the world's second largest industry, tourism, is responding to challenges involved in expanding the corporate social responsibility (CSR) concept to corporate sustainability and responsibility, referred to as CSR 2.
This innovative book is the first to explore social entrepreneurship in the field of hospitality, introducing students to the principles of social entrepreneurship motivation, finance, sustainability, issues and challenges, and how these can be successfully implemented in a range of hospitality settings.
Founders and Organizational Development: The Etiology and Theory of Founder's Syndrome is designed to help today's researchers, faculty, students and practitioners become familiar with the etiology and dynamics of Founder's Syndrome as an organizational condition challenging nonprofit/nongovernmental, social enterprise, and for-profit and publicly traded organizations.
The incredibly popular Daily Mail column, 'Confessions of a Fashionista', feeds its hungry readers snippets of a life in the glittering yet deranged world of fashion.