A 10th Anniversary edition of the bestselling productivity bible from the co-creator of Scrum - now updated with brand new methods for working faster and smarter.
In an era when growth marketing has become a buzzword for quick fixes, this book provides a clear roadmap for how marketers can move on from short-term hacks and utilize their full marketing funnel to gain and retain customers across any size business in any economic environment.
In an era when growth marketing has become a buzzword for quick fixes, this book provides a clear roadmap for how marketers can move on from short-term hacks and utilize their full marketing funnel to gain and retain customers across any size business in any economic environment.
Fundamentals of Risk Management provides a comprehensive introduction to enterprise risk for students and risk professionals, with tools and tips, expert insights and coverage of key developments in an ever-evolving field.
Fundamentals of Risk Management provides a comprehensive introduction to enterprise risk for students and risk professionals, with tools and tips, expert insights and coverage of key developments in an ever-evolving field.
WINNER: Goody Business Book Award 2025 - Business - EnvironmentIs your sustainability strategy bold enough to drive real impact, or is it just ticking boxes?
WINNER: American Book Fest Best Book Awards 2025 - Business: Marketing & AdvertisingDISTINGUISHED FAVORITE: NYC Big Book Award 2025 - Marketing & Public RelationsHow can marketers rebuild trust in a crowded, data-driven world?