Semiotics / semiology

This book provides useful strategies for language learning, researching and the understanding of social factors that influence human behavior.

Entendida como la "ciencia de los signos", la semiótica se ha ocupado largo tiempo de las reflexiones sobre la publicidad y el consumo.

Los canales de distribución han evolucionado en su forma y en su contexto, por lo que es necesario incentivar y crear espacios adicionales a la publicidad y esfuerzos de Marketing, lo mismo sucede con las fuerzas de ventas enfrentadas cada día a retos más complicados en el desarrollo de su labor, en un mercado que cada vez se diferencia menos entre sus productos, lo que hace que la función de la venta requiera de mayores esfuerzos y dedicación para lograr las metas de sus compañías, por lo tanto, la Promoción de Ventas dirigida a este segmento adquiere la importancia de un estimulador e impulsador para el personal, aliviando de cierta manera el proceso en su labor.

Este libro es el primero de una serie pensada para servir como mecanismo de divulgación de la reflexión teórica desarrollada por los docentes vinculados al Programa de Comunicación Social de la Universidad Jorge Tadeo Lozano en un esfuerzo por dar respuestas a las exigencias y a la promesa de generar espacios de encuentro del diálogo de saberes que en ella se sucede permanentemente.

This book addresses two related questions that have first arisen in Toulmin's seminal book on the uses of argument.

This is the first book to consider the major implications for culture of the new science of biosemiotics.

This volume sets out to provide a semantics for the "e;future-directed opining verbs"e;, a novel class whose members are used to describe subjects' externally attested opinions toward future possibilities.

This volume presents an exploration of a wide variety of new formal methods from computer science, biology and economics that have been applied to problems in semantics and pragmatics in recent years.

The author integrates, expands, and deepens his previous publications about irregular (or "e;metalinguistic"e;) negations.

This book introduces a number of selected ideas from the work of Charles Sanders Peirce, the founder of pragmatism.

A revival of interest in morphology has occurred during recent years.

One of the most basic themes in the philosophy of language is referential uptake, viz.

There are in this volume sentences written as long ago/ as 1957.

From the point of view of non-classical logics, Heyting's implication is the smallest implication for which the deduction theorem holds.

This volume of papers grew out of a research project on "e;Cross-Linguistic Quantification"e; originated by Emmon Bach, Angelika Kratzer and Barbara Partee in 1987 at the University of Massachusetts at Amherst, and supported by National Science Foundation Grant BNS 871999.

The main aim of this book is to present recent ideas in logic centered around the notion of a consequence operation.

This volume is a selection of papers presented at a workshop entitled Predicative Forms in Natural Language and in Lexical Knowledge Bases organized in Toulouse in August 1996.

The papers in this volume address central issues in the study of Plurality and Quantification from three different perspectives: * Algebraic approaches to Plurals and Quantification * Distributivity and Collectivity: Theoretical Foundations * Distributivity and Collectivity: Empirical Investigations Algebraic approaches to the semantics of natural languages were in- dependently introduced for the study of generalized quantification, pred- ication, intensionality, mass terms and plurality.

Pluralities begins with a concise introduction to recent theories of the semantics of plurals.

Many metaphors go beyond pionting to the existing similarities between two objects -- they create the similarities.

Various students of general linguistics and semantics quote and discuss Wittgenstein, among others, OGDEN and RICHARDS (1960), ULLMANN (1951, 1962), PAGLIARO (1952, 1957), WELLS (1960), REGNELL (1960) and 1 ZIFF (1960).

Some of England's most fascinating Renaissance texts have been forgotten by historians, literary critics and theologians alike.

Incomplete Category Fronting is a detailed investigation of the syntax of incomplete category fronting in German, carried out from a cross-linguistic perspective.

Directionality and Logical Form provides a detailed treatment of the syntax of focusing particles, such as only and even in a cross-linguistic perspective.

As usual, the Proceedings of the International Colloquium on Cognitive Science include leading-edge work by outstanding researchers in the field.

Most of the books about computational (lexical) semantic lexicons deal with the depth (or content) aspect of lexicons, ignoring the breadth (or coverage) aspect.

Preface This book is about semantics and logic.

The larger part of Yearbook 6 of the Institute Vienna Circle constitutes the proceedings of a symposium on Alfred Tarski and his influence on and interchanges with the Vienna Circle, especially those on and with Rudolf Carnap and Kurt Godel.

A speech for the defence in a Paris murder trial, a road-safety slogan, Hobbes' political theory; each appeals to reason of a kind, but it remains an oblique and rhetoricalldnd.

This volume contains a collection of research papers centered around the concept of quantifier.

Quantifiers: Logics, Models and Computation is the first concentrated effort to give a systematic presentation of the main research results on the subject, since the modern concept was formulated in the late '50s and early '60s.

On the occasion of bis sixtieth birthday, we dedicate this volume to Jan Wo- leriski-s-our teacher, our colleague, our friend.

EQ-5D from the EuroQol Group is a standardised, non-disease-specific instrument for describing and valuing health.

Concepts of Meaning includes contributions from well-known philosophers of language and semanticists.

This collection originated at a conference organized by the Institute Vienna Circle and the University of Vienna on the Vienna Circle and Logical Empiricism and was held in Vienna in July 2001.

People constantly talk to each other about experience or knowledge resulting from spatial perception; they describe the size, shape, orientation and position of objects using a wide range of spatial expressions.

Free logic - i.

Relationships abound in the library and information science (LIS) world.

1.

Based on an earlier edition published in 1992 in Bulgarian, this book offers a specific approach to one of the most controversial problems in linguistics.

Like the journal TOPOl, the TOPOl Library is based on the assumption that philosophy is a lively, provocative, delightful activity, which constantly challenges our inherited habits, painstakingly elaborates on how things could be different, in other stories, in counterfactual situations, in alternative possible worlds.

The question how to turn the principles implicitly governing the concept of truth into an explicit definition (or explication) of the concept hence coalesced with the question how to get a finite grip on the infinity of T-sentences.

1.

`Peterson is an authority of a philosophical and linguistic industry that began in the 1960s with Vendler's work on nominalization.

Semantic Indexicality shows how a simple syntax can be combined with a propositional language at the level of logical analysis.

Interrogative Phrases and the Syntax-Semantics Interface starts by analyzing the interpretation of interrogative phrases in single and multiple constituent questions, including their interpretation under adverbs of quantification.

V, ThemelPatients to the lowest specifier of V', and Agents to a position outside the minimal VP.

Tense, Attitudes, and Scope is a model-theoretic inquiry into the semantics of tense in natural language.

R.