Proven strategies that make sure your marketing message stands out from the restThe average American is exposed to as many as 5,000 marketing messages per day, so it s more important than ever to create the most effective marketing and advertising campaigns as possible.
Why Drucker's Ideas Matter More Now than Ever This book is an excellent way to understand how Drucker s ideas apply to today s dilemmas, be they the problems faced by organizations, by governments, or by individuals.
A detailed overview of Sharia-compliant finance-one of today's most dynamic and influential sectorsIslamic banks, which are becoming increasingly wealthier, are ever in search of sharia-compliant investments.
Winner of the Shingo Prize for Research and Professional Publication, 2009The international bestseller The Toyota Way explained the company's success by introducing a revolutionary 4P model for organizational excellence-Philosophy, People, Process, and Problem Solving.
Discover the Potential of Options for Managing Risk, Profiting from Bull or Bear Markets, and Leveraging Your InvestmentsThousands of individual traders and investors used the first two editions of Tom McCafferty's All About Options to master every aspect of the options market_and develop strategies for making winning investments.
The bestselling coauthor of Investing in Real Estate reveals the secrets behind one of the hottest investment strategies available-foreclosed real estateREO (or bank-owned) foreclosures offer incredible profits-but you might be fearful of buying bad properties, or getting into bidding wars with other prospective buyers.
Proven advice for the spectacular wedding you've always dreamed of without breaking the bankDo you want your wedding to be memorable but don't have a money is no object budget?
Viable, value-creating solutions for securing global transportation networks Securing Global Transportation Networks demonstrates how improved security processes can create value across all the business functions throughout an entire value chain.
The Complete Guide to Capital Markets for Quantitative Professionals is a comprehensive resource for readers with a background in science and technology who want to transfer their skills to the financial industry.
Greg Balanko-Dickson has spoken to and consulted with thousands of business owners in the United States and Canada on the subject of business planningProvides valuable guidance to both established business owners and those inquiring into new or unfamiliar businessesIncludes worksheets, exercises, and sample forms for getting started
America's premier corporate event planners reveal the seven secrets of successful planning for every occasion, on any budgetWhether it's the company's annual party, a product launch, or a fund-raising gala, planning a major event is a daunting task.
One of the nation's most influential parenting authorities shares her winning tips for raising great kids"e;Takes parents well beyond discipline and provides lasting lessons in raising caring, confident kids.
An Arsenal of Shrewd Tactics and Winning Strategies to Make You a Major Account Sales SuccessKnowing how to get to the decision maker, deal with the competition, understand buyer psychology, and service the client--these are the keys to success when you need to nail down major accounts.
Bestselling author offers a step-by-step program to making the right choices about a new career move Don't fear taking the leap into a new career with this seven step program from bestselling author and life coach Talane Miedaner.
The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "e;position"e; in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors.
Every day the world sees 1 million new blog posts, tens of millions of tweets, hundreds of millions of new pieces of Facebook content, and more than 1 billion YouTube videos.
