HOW TO WIN TRUST AND INFLUENCE CUSTOMERS This revealing book shows how the only reliable route to sustainable business growth and profit is to build trust in your company.
Semiotics concepts from a design perspective, offering the foundation for a coherent theory of graphic design as well as conceptual tools for practicing designers.
50 easy to follow healthy recipes with clear, short step-by-step instructions and gorgeous images which will have children cooking with confidence in no time.
50 easy to follow healthy recipes with clear, short step-by-step instructions and gorgeous images which will have children cooking with confidence in no time.
This volume tackles the subject of illustration, technically, metaphorically and historically in nineteenth-century periodicals, displaying the ubiquity of the visual in the press: the articles cover material illustration, graphics, and design and metaphorical use of images in the letterpress, offering specific examples and theoretical approaches.
Over 950 entriesFrom the Arts and Crafts Movement to Postmodernism, Apple to Frank Lloyd Wright, this fascinating dictionary covers the past 160 years of international design, with accessible entries on branding, graphics, industrial design, functionalism, and fashion.
John Heskett wants to transform the way we think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal, and the car we drive to work in, to the medical equipment used to save lives.
John Heskett wants to transform the way we think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal, and the car we drive to work in, to the medical equipment used to save lives.
In this gorgeously illustrated collection of airline route maps, Mark Ovenden and Maxwell Roberts look to the skies and transport readers to another time.
Since its establishment 150 years ago as the world's first urban subway, the London Underground has continuously set a benchmark for design that many transit systems around the world - from New York to Tokyo to Moscow and beyond - have followed.
As organizations increasingly recognize the centrality of design to strategy, designers have an opportunity to shape decisions at the highest level, moving beyond low-level UI/UX decisions to product vision and strategy.
Archaeological and anthropological investigations of depictions seldom extend beyond a single culture or a single geographical location, although there is a powerful factor common to all depictions, the factor of human perception.
This book presents a study of the COVID-19 pandemic using computational social scientific analysis that draws from, and employs, statistics and simulations.
For salespeople feeling stressed and disappointed that their customers don't want to hear from them, this guide is the key to developing the mindset and habits required to reach a new level of sales success.
From the New York Times's former Op-Ed art director, the true story of the world's first Op-Ed page, a public platform that prefigured the blogosphere.
Networked Graphics equips programmers and designers with a thorough grounding in the techniques used to create truly network-enabled computer graphics and games.
As organizations increasingly recognize the centrality of design to strategy, designers have an opportunity to shape decisions at the highest level, moving beyond low-level UI/UX decisions to product vision and strategy.
This book explores issues at the intersection of communication and African electoral politics, taking Ghana's 2020 general election as a focus of investigation.
This book explores the nexus between social media use among young people and political participation in Vietnam, which presents a novel case example for examining whether social media can expand the public sphere to become involved in everyday politics.
This book is a collection of eleven articles, written by leading experts and dealing with special topics in Multivariate Approximation and Interpolation.
How do designers navigate the ethical discursive territories of design thinking and practice when the same common terms they consistently use across the different design ethics paradigms-like fair, right, good-convey different meanings?
Sustainability and Luxury Management: Strategy, Measurement and Value offers a clear exploration of how sustainability can be embedded within the luxury industry.
Sustainability and Luxury Management: Strategy, Measurement and Value offers a clear exploration of how sustainability can be embedded within the luxury industry.
Chronicling the emergence of brand consultancy, this book explores how the development and proliferation of brand identity systems transformed the working methods and ideals of practicing graphic designers working in post-war Britain.
