This book traces the techniques that have enabled the development of data-driven personas and how they can be leveraged as tools for empathizing and understanding users.
The social benefit derived from Online Social Networks (OSNs) can lure users to reveal unprecedented volumes of personal data to an online audience that is much less trustworthy than their offline social circle.
Peer-to-peer exchange is a type of sharing that involves the transfer of valued resources, such as goods and services, among members of a local community and/or between parties who have not met before the exchange encounter.
The intersection between intellectual property law and video games and immersive entertainment is exciting, fast-paced, and complex, as technology evolves at breakneck speed and often outpaces established case law.
Leading in a Technology-Driven WorldThe relationship of humans to technology is a ubiquitous theme in today's world of mobile devices, 24/7 internet access, and omnipresent digital business tools.
"e;Discover a Simple Guide to Improving Your Health and Well-Being With Easy and Satisfying Recipes"e;Diet is such a fundamental part of our lives yet so many of us don t treat it with the respect that it deserves.
If you have an online business, and even if you have a brick and mortar store with an online presence, you should be marketing to your customers and prospects through email.
While there are quite a few marketing techniques and strategies out there that have been working since the Dark ages, with the advent of the Internet, things have shifted and changed dramatically.