For all professionals and students who want to improve their prospects in business, this book prepares and positions them to build dream careers, giving them the education and guidance required to develop vital soft skills, and work remotely and independently.
For all professionals and students who want to improve their prospects in business, this book prepares and positions them to build dream careers, giving them the education and guidance required to develop vital soft skills, and work remotely and independently.
As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges for practitioners.
As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges for practitioners.
Business for Communicators provides future and current professional communicators with a hands-on, working knowledge of how businesses profit, grow, and adapt in their competitive environments.
Business for Communicators provides future and current professional communicators with a hands-on, working knowledge of how businesses profit, grow, and adapt in their competitive environments.
This practical guide enables readers to recognize, assess, and defend against gray behaviors-attempts to persuade listeners using fallacious arguments.
This practical guide enables readers to recognize, assess, and defend against gray behaviors-attempts to persuade listeners using fallacious arguments.
Project Management introduces business and management students to project-based working as a means to tackle projects successfully in a unique and accessible way.
This book examines how de-radicalisation programmes have been portrayed in the media and details the role of public relations (PR) strategies employed by such programmes and Countering Violent Extremism (CVE) to create positive coverage of their work.
This book examines how de-radicalisation programmes have been portrayed in the media and details the role of public relations (PR) strategies employed by such programmes and Countering Violent Extremism (CVE) to create positive coverage of their work.
This practical text offers a research-based account of the technical communication profession and its practice, outlining emergent touchpoints of this fast-changing field while highlighting its diversity.
This practical text offers a research-based account of the technical communication profession and its practice, outlining emergent touchpoints of this fast-changing field while highlighting its diversity.
As concise and practical as ever, this new edition brings together principles and new theories in intercultural communication, focusing on communication as the foundation for management and global leadership.
As concise and practical as ever, this new edition brings together principles and new theories in intercultural communication, focusing on communication as the foundation for management and global leadership.
This book explores the potential of artificial intelligence (AI) to transform public relations (PR) and offers guidance on maintaining authenticity in this new era of communication.
For those who wish to learn or teach the tools of skillful communication, this book provides concrete insight into what makes a person a successful communicator and guides readers in ways to improve their own communication skills and those of others.
For those who wish to learn or teach the tools of skillful communication, this book provides concrete insight into what makes a person a successful communicator and guides readers in ways to improve their own communication skills and those of others.
This book is a wide-ranging exploration of PR and communication in the construction industry, with a strong emphasis on communications theory, strategy and technique.
This book is a wide-ranging exploration of PR and communication in the construction industry, with a strong emphasis on communications theory, strategy and technique.
Anyone who deals with people from different cultures needs intercultural communication skills whether they are in the workplace, on a business trip overseas, dealing with foreign guests or simply socializing with friends.
Anyone who deals with people from different cultures needs intercultural communication skills whether they are in the workplace, on a business trip overseas, dealing with foreign guests or simply socializing with friends.
Communication and relationships sit at the centre of our hyper-connected lives, and their effective management is a strategic necessity for all organisations today.
Communication and relationships sit at the centre of our hyper-connected lives, and their effective management is a strategic necessity for all organisations today.
Media Strategies maps the complex and disruptive media environment for the communication professional and provides the tools and methods to work effectively within it.
Media Strategies maps the complex and disruptive media environment for the communication professional and provides the tools and methods to work effectively within it.
This book examines how public relations might re-imagine itself as an instrument of "e;sustainable citizenship"e; by exploring alternative models of representing and building relationships with and among marginalised publics that disrupt the standard discourses of public relations.
This book examines how public relations might re-imagine itself as an instrument of "e;sustainable citizenship"e; by exploring alternative models of representing and building relationships with and among marginalised publics that disrupt the standard discourses of public relations.