Greeks, Romans and Barbarians (1988) explores a number of themes that bind the regional cultural developments of mainland Europe and the Mediterranean Basin.
The IABC Handbook of Organizational CommunicationTHIS NEW EDITION of The IABC Handbook of Organizational Communication contains a comprehensive collection of practical knowledge about successful corporate communication and its effect on an organization as a whole.
Dieses Buch beschreibt, wie Non-Profit-Organisationen (NPOs) kommunizieren, was sie ausmacht, Erfolg signalisieren und Nachhaltigkeit zeigen, um Stakeholder davon zu überzeugen, wichtige Ressourcen bereitzustellen.
The Discourse of Customer Service Tweets studies the discursive and pragmatic features of customer service interactions, making use of a corpus of over 1.
From the author of How to Say It, the million-copies-sold bestsellerIf you want to improve your conversational skills--and achieve greater levels of personal and professional success--The Art of Talking to Anyone is the ultimate book.
A complete guide to successful trade shows and exhibitions Trade shows, consumer shows, product launches, sporting events, and other opportunities to interact face-to-face with customers have become an important part of the marketing mix.
"e;Make Millions: How to Win and Retain Customers"e; by Sebastian Levine is an insightful guide for businesses seeking growth through effective customer acquisition and retention strategies.
Learn the tricks-of-the-trade of becoming a great technical communicator Remember when you were an undergraduate and freshman composition seemed so irrelevant to your life?
Garr Reynolds, author of the best-selling book on presentation design and delivery, is back with this newly revised edition of this classic book, Presentation Zen.
The Sixth Edition of Corporate Communication: A Guide to Theory and Practice continues to be the market leading text in its field, having been fully revised by the author to reflect new trends and developments in social media and to capture emergent topics such as CEO activism and corporate character and purpose.
With information on entertaining, etiquette, housekeeping, basic home repair, decorating, sex, and beauty, The Modern Girls Guide to Life became a sensational bestseller as young women everywhere discovered this indispensable book covered everything they should know .
While many organizations understand the importance of having a clearly defined value proposition to help them become more profitable, many businesses struggle to use them effectively.
Meeting Excellence is a comprehensive resource that provides a wide range of ready-to-use tools that have been developed and tested by a meeting initiative within Novartis Pharmaceuticals.
An eye-opening account of how the information gap in business journalism is eroding civic life and impacting the economyand how we can fix itBusiness owners, consumers, and employees have long relied on the news to make financial decisionswhat to buy, who to hire, and what products to sell.
Whether you're thinking about starting a consulting business or have been coaching for a while, Coach Builder will give you the 8-step plan every self-employed coach needs to be successful.
Die Studie untersucht, wie Kultur- und Medienarbeiter*innen in der Bundesrepublik Deutschland ihre arbeitsbezogenen Interessen organisieren und vertreten.
The Sage Handbook of Qualitative Research in Organizational Communication is a state-of-the-art resource for scholars, students, and practitioners seeking to deepen their understanding and expertise in this dynamic field.
This book highlights storytelling as a concrete and viable method which can be used in various operational fields in organizations: from change management to project management and knowledge management, it presents employees' stories on past projects and the diverse, essential aspects of corporate culture they reveal, in an easy-to-comprehend and entertaining fashion.