Whether you seek financial backing or board consent, The Financial Times Essential Guide to Writing a Business Plan will give you the critical knowledge you need to get the go-ahead.
This is a comprehensive, practical and engaging book designed to help readers to recognise bullying behaviour at work and identify and select inter-personal strategies for handling bullying behaviour.
Vorbei sind die Zeiten, in denen Führungskräfte im stillen Kämmerlein, verborgen vor den Blicken der Öffentlichkeit die Geschicke ihres Unternehmens lenken konnten.
A veteran writing teacher shares techniques and exercises to help anyone who struggles with written communication create effective and engaging content.
The explosion of blogs, social networking sites, wikis, video sharing sites, and other powerful digital communications platforms may be the biggest game-changer to impact business since mechanized manufacturing.
A proven six-step process for acquiring the style, flair, and credibility needed to make it to the topAccording to a recent Wall Street Journal article, managers who do not exude an allencompassing self-confidence, style, poise, and energy, in short, "e;executive presence,"e; are highly unlikely to make it to the corner office.
Dieses Buch untersucht, wie sich Stromprodukte aus erneuerbaren Energien verständlich vermarkten lassen, sodass die Konsumentinnen und Konsumenten den Mehrwert dieser Produkte verstehen und eine informierte Kaufentscheidung treffen.
America's premier corporate event planners reveal the seven secrets of successful planning for every occasion, on any budgetWhether it's the company's annual party, a product launch, or a fund-raising gala, planning a major event is a daunting task.
The four main tenets of life are explored in this unique new book that examines the issues that touch each executive, or for that matter, people in general.
In this pioneering guide, two business authorities introduce the new discipline of Service Design and reveal why trying new strategies for pleasing customers isnt enough to differentiate your businessit needs to be designed for service from the ground up.
A practical guide to building valuable career connections-through tools you already have and people you already know Success in life is more than having goals and skills.
From the bestselling author of How to Talk to Anyone comes a book dedicated to helping business professionals at any level communicate for success on the jobYou face tough communication challenges every day at work, both in person and online-a toxic boss, backstabbing coworkers, office politics, and much more.
Tap the psychology of human connection to drive meaningful workplace communicationHuman beings are born to connect but in today s increasingly polarized world, we re losing sight of the importance of building and maintaining professional relationships.
Explore different perspectives and approaches to create more effective visualizations #MakeoverMonday offers inspiration and a giant dose of perspective for those who communicate data.
Some people, regardless of money, education, looks or personality, make an impression wherever they go - they are master communicators, and everyone enjoys talking to them.
Effective communication in business and commercial organizations is critical, as organizations have to become more competitive and effective to sustain commercial success.
The Visual Agile Coach Playbook combines the power of visuals with the agile growth mindset to provide effective ideas and solutions for improved communication, engagement and delivery of value in a fun and motivating package!
WINNER: Business Book Awards 2018 - 'Selling The Dream' category (1st edition)In an increasingly competitive professional services sector, it is vital that firms have an effective tendering strategy.
Renommierte Experten aus Wissenschaft, Unternehmenspraxis und Zivilgesellschaft analysieren Grundlagen und geben praxisnahe Tipps zur zielgruppengerechten und wirkungsvollen CSR-Kommunikation in sozialen Medien.
Felix Krebber geht der Frage nach, wie Unternehmen bei Infrastrukturprojekten in ihrer Projektkommunikation und ihrem gesamten Handeln auf die gesellschaftliche Erwartung von Partizipation reagieren, um gesellschaftliche Akzeptanz zu erreichen.
This book presents a series of empirically based case studies conducted by social change scholars from Asia-Pacific, showcasing the latest social marketing approaches geared at improving societal well-being in the region.
Dieses Buch erklärt kompakt und auf den Punkt, was Native Advertising ist, wie diese neue Werbedisziplin funktioniert und welche Vorteile sie Werbungtreibenden bietet.
"e;For those of us who long ago experienced the magazine love-bite and have been battling the prejudice and scant attention shown this beautiful medium ever since, here at last is the book to set the record straight.
Grappling with the Gray offers a collection of case studies, real and hypothetical, intended to ignite thoughtful consideration of ethical dilemmas in our personal and professional lives.
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