Business strategy

The first prompt I typed unlocked a whole new world of possibility.

International best seller, The Luxury Strategy: Break the rules of marketing to build luxury brands, written by two of the world's leading voices on luxury, Jean-Noel Kapferer and Vincent Bastien, has now cemented its position as the global authority and reference book on luxury business.

Adapt or vanish.

From the founder of Paezo Hellas, the Greek award–winning game development studio behind Neoblazer, Captain Dodger, and several of your favourite Fortnite maps—comes an astute book about creativity in business and leadership for readers of Ed Catmull, Amy Wallace, and Bob Iger.

In January 2008, the Tata Nano generated 200,000 bookings, 30 million website hits, and international headlines.

International best seller, The Luxury Strategy: Break the rules of marketing to build luxury brands, written by two of the world's leading voices on luxury, Jean-Noel Kapferer and Vincent Bastien, has now cemented its position as the global authority and reference book on luxury business.

Find out where great ideas come from.

How do firms adapt?

Rational leadership inspires confidence by capably using appropriate rational means, as described in the first edition of Rational Leadership.

Most people decide whether to follow you in the first 3 to 5 seconds after they land on your profile.

SHORTLISTED: Business Book Awards 2021 - Change & SustainabilityThe environmental crisis, disruptive technologies, unforeseen competitors and unpredictable consumers are deeply challenging issues keeping business leaders awake at night.

SHORTLISTED: Business Book Awards 2021 - Change & SustainabilityThe environmental crisis, disruptive technologies, unforeseen competitors and unpredictable consumers are deeply challenging issues keeping business leaders awake at night.

'The ultimate playbook on how to be true to yourself, make your own rules, and, most importantly, always be someone who turns roadblocks into opportunities.

What really happens inside an organization when disruptive technology arrives?

What if everything you know about how you think is only half the story?

For two decades, Pixar didn't just make great films.

How Britain's best-loved bargain store chose heritage over survival.

You are building someone else's leverage.

How do I start a successful business?

Financial Times Business Book of the MonthSeptember 2017.

The secrets to success in business aren't secrets at all.

Meetings allow us to bring people together to inspire each other, solve problems and make a difference.

'It s Ganni s journey from cult Scandi favourite to a leader in the sustainability space'Emily Chan, VogueThis book is about what happened when a business leader decided not to bury his head in the sand about climate change; when he found the conversation with his kids about floods from melting ice caps too painful.

Hard decisions, easy business.

'If you're ready for a new way of doing business, this is the book for you' Daniel H.

From Guy Kawasaki, the bestselling author of The Art of the Start and Enchantment, The Art of Social Media is a no-nonsense guide to becoming a social media superstar.

Steve Jones' Body Mind Spirit system shows you how to excel at whatever life throws at you, from self-defence on the streets, dealing with office bully tactics or giving a speech in front of a crowd of people.

THE INSTANT NEW YORK TIMES BESTSELLER"e;MAGNIFICENT.

What is a luxury customer experience and how can luxury brands best use emerging technologies in order to create truly unique, high-end experiences for their customers?

WINNER: Goody Business Book Award 2024 - Marketing - Communications and PRBusiness as usual is not an option anymore.

WINNER: Goody Business Book Award 2024 - Marketing - Communications and PRBusiness as usual is not an option anymore.

DISTINGUISHED FAVORITE: NYC Big Book Award 2025 - Social/Political ChangeFINALIST: Goody Business Book Award 2025 - Marketing - Digital MarketingSet your approach to authentic advocacy and meaningful brand activism up for success to drive your bottom line and embrace your biggest opportunity as a marketer.

DISTINGUISHED FAVORITE: NYC Big Book Award 2025 - Social/Political ChangeFINALIST: Goody Business Book Award 2025 - Marketing - Digital MarketingSet your approach to authentic advocacy and meaningful brand activism up for success to drive your bottom line and embrace your biggest opportunity as a marketer.

In today's hyper-connected world, reputation is everything.

In today's hyper-connected world, reputation is everything.

WINNER: NYC Big Book Award 2025 - Business: GeneralHow can you redesign your operating model to drive growth, agility and sustainability in a changing economy?

This is the essential guide for HR practitioners who want to gain the statistical and analytical knowledge to fully harness the potential of HR metrics and organizational people-related data.

This is the essential guide for HR practitioners who want to gain the statistical and analytical knowledge to fully harness the potential of HR metrics and organizational people-related data.

WINNER: NYC Big Book Award 2025 - Social/Political ChangeWINNER: Goody Business Book Award 2024 - Business - EnvironmentWINNER: Axiom Business Book Award 2025 - Bronze Medal, Business Ethics - Future TrendsFINALIST: 2025 International Book Awards (IBA) - Business: Management & LeadershipBusinesses who take environmental, social and corporate governance (ESG) seriously can transform their companies, industries and economies worldwide.

WINNER: NYC Big Book Award 2025 - Social/Political ChangeWINNER: Goody Business Book Award 2024 - Business - EnvironmentWINNER: Axiom Business Book Award 2025 - Bronze Medal, Business Ethics - Future TrendsFINALIST: 2025 International Book Awards (IBA) - Business: Management & LeadershipBusinesses who take environmental, social and corporate governance (ESG) seriously can transform their companies, industries and economies worldwide.

How are brands created?

SHORTLISTED: Business Book Awards 2025 - People, Culture & ManagementOrganizations often start their data journey by either procuring the technology or hiring the people.

How are brands created?

SHORTLISTED: Business Book Awards 2025 - People, Culture & ManagementOrganizations often start their data journey by either procuring the technology or hiring the people.

The advanced textbook for applying strategic HRM across functions and organizational contexts.

WINNER: 2024 International Book Awards - Business: Marketing & Advertising WINNER: Readers' Favorite Book Awards 2024 - Honorable Mention in Non-Fiction MarketingWINNER: NYC Big Book Award 2024 - Public Relations & MarketingWINNER: Goody Business Book Award 2024 - Marketing - BrandingFINALIST: National Indie Excellence Awards 2024 - Marketing & Public RelationsFINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingBrands not only reflect culture but actively shape societal norms and values.

WINNER: 2024 International Book Awards - Business: Marketing & Advertising WINNER: Readers' Favorite Book Awards 2024 - Honorable Mention in Non-Fiction MarketingWINNER: NYC Big Book Award 2024 - Public Relations & MarketingWINNER: Goody Business Book Award 2024 - Marketing - BrandingFINALIST: National Indie Excellence Awards 2024 - Marketing & Public RelationsFINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingBrands not only reflect culture but actively shape societal norms and values.

SHORTLISTED: Business Book Awards 2025 - Change & SustainabilitySustainable Advertising is a manifesto for the world's advertising industry, a case for change globally: 'to change the way we work and to change the work we make'.