What people get out of social media-and how businesses can get more out of itAlmost no one had heard of social media a decade ago, but today websites such as Facebook, Twitter, and LinkedIn have more than 1 billion users and account for almost 25 percent of Internet use.
A guide to the early decisions that can make or break startup venturesOften downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business?
Mary Barra's quest to move GM to a manufacturer of electric cars has captured the attention of automobile aficionados, green-business advocates, and leaders of all types who have to admire Mary's toughness in moving forward despite the overwhelming obstacles in her path.
Take charge of your career and create a life full of learning, adventure, joy, and success utilizing these never-before-shared leadership principles Ann Hiatt learned working alongside the world's top tech CEOsGoogle's Eric Schmidt, Amazon's Jeff Bezos, and Yahoo!
What if you discovered a blueprint that could grow your brand's reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers?
Leverage the power of Talent Intelligence (TI) to make evidence-informed decisions that drive business performance by using data about people, skills, jobs, business functions and geographies.
FINALIST: International Book Awards 2023 - Business: GeneralFINALIST: American Book Fest Best Book Award 2023 - Business: GeneralBalance the benefits of digital transformation with the associated risks with this guide to effectively managing cybersecurity as a strategic business issue.
Performance improvement thought leader Dean Spitzer explains why performance measurement should be less about calculations and analysis and more about the crucial social factors that determine how well the measurements get used.
A well-designed and implemented incentive program is an essential tool for building a motivated, highly effective sales force that delivers the results you need.
'A must have for your happiness toolkit' STEVEN BARTLETTFrom the creators of the inspirational Instagram account @wearefeelgoodclub, comes a guide to helping you navigate your way through life's positive and challenging situations.
Create the personalized and compelling experiences that today's customers expect by harnessing AI and digital technologies to create smart connected products, with this cutting-edge guide from senior leaders at Accenture.
Discover the secrets to successful luxury brand management with this bestselling guide written by two of the world's leading experts on luxury branding, Jean-Noel Kapferer and Vincent Bastien, providing a unique blueprint for luxury brands and companies.
Sustainagility is about the ability to solve some of the world's most complex sustainability challenges with rapidly evolving business innovations, applications, methods, products and processes, adapted to changing situations.
Leading Strategy Execution demonstrates to senior executives ways in which they can successfully enthuse their employees so that they willingly implement essential company strategies.
Forecasting Financial Markets provides a compelling insight into the psychology of trading behaviour and shows how "e;following the herd"e; can have disastrous results.
Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author combines lessons both from history and modern organisational practice with practical and often surprising advice to help us build cultures that can weather both good and bad times.
Foreword by Bill GatesFrom the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere.
'Original, thought-provoking and a joy to read' Tim HarfordWinner of best smart thinking book (Business Book Awards) and a Guardian best books of 2021When it comes to what we believe, humans see what they want to see.
The inspiring memoir by Indra Nooyi, the trailblazing former CEO of PepsiCo'A must-read for working women and the men who work with us, love us and support us' Hillary Rodham Clinton 'Surprising and compelling' Financial TimesThe first woman of colour and immigrant to run a Fortune 50 company - and one of the foremost strategic thinkers of our time - Indra Nooyi redefined what it means to be an exceptional leader.
Fraser Doherty's 48-Hour Start-Up is your handy and essential cheat sheet to starting your own business giving the key steps for developing an idea and getting it to market quickly.
Long-listed for the CMI Management Book of the Year 2021 'One of the most hopeful books I have read about the state of modern work' Brigid Schulte, bestselling author of Overwhelmed Forget the old concept of the 9-5.
FT BUSINESS BOOK OF THE MONTH'A comprehensive, concise, and practical guide that will enable anyone, in any situation, to develop their strategic thinking' Tiffani Bova, Chief Growth Evangelist, Salesforce, WSJ bestselling author, Growth IQ'A must read for everyone who ever deals with complex important challenges.
INSTANT NEW YORK TIMES BESTSELLER 'For anyone interested in becoming a better manager' - Bill Gates -------- Discover the revolutionary movement behind the explosive growth of Intel, Google, Amazon and Uber.
In Holacracy, Brian J Robertson outlines a ground-breaking approach to organisation: no managers, only roles'Holacracy is the opposite of the clich way to run a start-up.
Discover and cultivate the secret traits of self-made billionaires with THE SELF-MADE BILLIONAIRE EFFECT by John Sviokla and Mitch Cohen Imagine what Atari might have achieved if Steve Jobs had stayed there.