This book critically examines marketization: a phenomenon by which market processes are institutionalized and marketing increasingly pervades all areas of our everyday life.
This innovative and engaging book discusses the contribution of business to the Sustainable Development Goals (SDGs) adopted by the United Nations in 2015.
This book provides a conceptual framework to understand and analyze the decline of the telecommunications industry and the rise of information industries.
This original and ambitious work provides a fascinating examination of organizations from both a post-modern and new organizational economics perspective.
'Full of compelling advice on how to lead more effectively by choosing your words more wisely' - ADAM GRANT, author of Originals and Give and TakeYour words matter more than you thinkMost of us use the language we inherited from a time when workers worked with their hands and managers worked with their heads.
Market Mediations offers a fresh way to look at consumption practices, design and branding issues through analysis based on the French and European intellectual tradition.
Business Analysis has never been more important, and valuable, to organisations as they strive to adapt to an ever-changing and faster-changing environment.
This book provides an exhaustive view of China's Management Control Systems (MCS), examining the development of theory and practice and presenting a framework that integrates China's unique enterprise regulations, corporate culture and managerial mindset into management control systems.
A fresh, research-based look at how companies can better compete, on their own terms, with tech giantsfrom a Harvard Business School professor and a former Bloomberg journalist.
Behind the steady stream of new products, technologies, systems and services in our modern societies there is prolonged and complicated battle around the role of users.
For salespeople feeling stressed and disappointed that their customers don't want to hear from them, this guide is the key to developing the mindset and habits required to reach a new level of sales success.
Today when the competition, technology, and the economy are evolving faster than ever before, organizations and the people like us who work in them need a proven approach to help us adapt--and succeed.
Dieses Buch schlägt erstmalig die Brücke zwischen dem Financial Management auf der einen und dem strategischen Management auf der anderen Seite und schließt damit eine eklatante Lücke zwischen diesen beiden Disziplinen.
FINALIST: Business Book Awards 2020 - HR & Management Category HR's contribution to the business goes beyond its traditional role of managing hiring, discipline and payroll.
This book explores the strategic decisions made by organizations when implementing cybersecurity controls and leveraging economic models and theories from the economics of information security and risk-management frameworks.
This title was first published in 2000: The first book which brings together and interprets both the theoretical concepts associated with the study of networks in the business world, and the policy applications being applied to the practical building and development of such networks.
This book examines the dramatic increase in automotive assembly plants in the former Socialist Central European (CE) nations of Czechia, East Germany, Hungary, Poland, and Slovakia from 1989 onwards.
With the Solvency II deadline approaching, and full implementation expected from January 2016, affected entities are at varying states of readiness with embedding Solvency II into everyday practices becoming a major focus.