The book Academic Social Responsibility - Sine Qua Non for Corporate Social Performance is our endeavor to disseminate the awareness of the significance of responsible (especially management) education not only for academic stakeholders, but for the whole society.
The tradition of European scholars on entrepreneurship has been consolidated during the last three decades and an increasingly distinct European school of thought has emerged as a consequence.
In this companion manual to The Role of Leadership Educators: Transforming Learning, this text was developed to fill a significant resource gap in leadership education.
Principled Governance when Everything Matters is an essential handbook for Directors, Managers, Counsellors and Students, indeed for everyone challenged to answer the question: How do we get along?
The mainstream perception of Russian business today is framed by images of wild capitalism and a Dutch-diseased resource-dependent economy with poorly functioning rules and institutions.
The book Academic Social Responsibility - Sine Qua Non for Corporate Social Performance is our endeavor to disseminate the awareness of the significance of responsible (especially management) education not only for academic stakeholders, but for the whole society.
In this companion manual to The Role of Leadership Educators: Transforming Learning, this text was developed to fill a significant resource gap in leadership education.
The tradition of European scholars on entrepreneurship has been consolidated during the last three decades and an increasingly distinct European school of thought has emerged as a consequence.
Principled Governance when Everything Matters is an essential handbook for Directors, Managers, Counsellors and Students, indeed for everyone challenged to answer the question: How do we get along?
The mainstream perception of Russian business today is framed by images of wild capitalism and a Dutch-diseased resource-dependent economy with poorly functioning rules and institutions.
Exploration of environmental sustainability using the family business lens for fresh insights on balancing short-term financial performance with long-term corporate sustainability strategies.
Anhand ausgewählter Fallstudien und Übungsaufgaben bietet dieses Buch die Möglichkeit, unternehmerisches Denken und Handeln an konkreten Aufgaben- und Problemstellungen anzuwenden.
Direct and Digital Marketing in Practice is a practical manual for all managers, marketers and students who need to get to grips with the powerful techniques available to skilled direct marketers.
Although the Micro/Small and Medium Enterprises (M/SMEs) in India (as also in other countries) make significant contributions to the economy (with about 30% share in GDP, 50% share in exports, and more than 60% share in employment), their developmental needs are addressed primarily through the facilitation of the external environment.
Titles in Barron's Business Review series are widely used as classroom supplements to college textbooks and often serve as a main textbook in business brush-up programs.
Freelancing has become a dominant work mode in communication industries such as public relations, marketing communications, digital media, and corporate communication, offering flexibility, autonomy, and creative freedom to workers, as well as dynamic access to specialized skills for businesses.
Freelancing has become a dominant work mode in communication industries such as public relations, marketing communications, digital media, and corporate communication, offering flexibility, autonomy, and creative freedom to workers, as well as dynamic access to specialized skills for businesses.
In an age of rapid technological evolution, Digital Video Advertising Strategies: Grow Your Brand with Online Videos provides a comprehensive guide to navigating the complex world of digital marketing.
