Caveat venditorlet the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with big data, customers are about to get personal in their own ways, with their own tools.
In order to establish technical prerequisites for efficient electronic business and education on the Internet, appropriate system support is needed as a vital condition for maximization of both short-term and long-term profits.
Foundations of Web Technology covers the basics of Web technology while being specialized enough to add value to experienced professionals working in this field.
Biometric Solutions for Authentication in an E-World provides a collection of sixteen chapters containing tutorial articles and new material in a unified manner.
Applications of Data Mining to Electronic Commerce brings together in one place important contributions and up-to-date research results in this fast moving area.
Synchronizing E-Security is a critical investigation and empirical analysis of studies conducted among companies that support electronic commerce transactions in both advanced and developing economies.
As a foreword, here we publish an email letter of Late Professor Herb Simon, Nobel Laureate, that he wrote on the occasion ofthe death of the fatherofa friend.
The Second International Workshop on Cooperative Internet Computing (CIC2002) has brought together researchers, academics, and industry practitioners who are involved and interested in the development of advanced and emerging cooperative computing technologies.
In this volume, the authors apply insights from a variety of perspectives to explore the alignment among strategy, organization design, process and human resource management, and e-business practices on developing successful social networking programs-with particular regard to applying such initiatives against the backdrop of the global financial crisis and challenges to traditional business models.
Online Marketing Inside Out is an invaluable book for anyone wanting to market products or services online - whether or not marketing is part of your job description.
Online Marketing Inside Out is an invaluable book for anyone wanting to market products or services online - whether or not marketing is part of your job description.
Quora Marketing has become the best technique for marketers to make the most from their advertising efforts, and if not given adequate importance to, it can prove aA miss A for your business.
Stories Marketing AdsI know how discouraging it can be to put your heart and efforts into a project or business, only to feel like youve been left holding an empty bag.
The internet and online communications, including social media, have had a marked impact on how businesses in both business-to-consumer (B2C) and business-to-business (B2B) environments engage with their audiences.
How to Get Started Selling Your Own Digital products Selling digital products is a great source of income for entrepreneursits a semi passive income source because efforts are required for marketing your created products to attract traffic to your online Moneysites and provide customer support for them, unless such supporting services are being outsourced.