NEW YORK TIMES BESTSELLERAn adrenaline-fuelled expos of life inside the tech bubble, Chaos Monkeys lays bare the secrets, power plays and lifestyle excesses of the visionaries, grunts, sociopaths, opportunists and money cowboys who are revolutionising our world.
GET READY FOR THE AGE OF SHOPPER MARKETINGConsumers today are armed with a wealth of content--price comparisons, reviews, and even online inventory data--and this is good news for marketers, because these tools empower consumers, making them into shoppers who are more willing than ever to interact with your brand .
A lively insider's guide to starting a successful small business selling items old and new on eBay, written with personal anecdotes, wellkept secrets, and insider tips by Adam Ginsberg, eBay's most successful private salesperson.
A New York Times technology and business reporter charts the dramatic rise of Bitcoin and the fascinating personalities who are striving to create a new global money for the Internet age.
Ecommerce analytics encompasses specific, powerful techniques for collecting, measuring, analyzing, dashboarding, optimizing, personalizing, and automating data related to online sales and customers.
The instant New York Times bestseller, now available in paperback and featuring a new afterword from the author-the insider's guide to the Facebook/Cambridge Analytica scandal, the inner workings of the tech world, and who really runs Silicon Valley"e;Incisive.
A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.
Mobil Computing: Implementing Pervasive Information and Communication Technologies is designed to address some of the business and technical challenges of pervasive computing that encompass current and emerging technology standards, infrastructures and architectures, and innovative and high impact applications of mobile technologies in virtual enterprises.
E-Business Management: Integration of Web Technologies with Business Models contains a collection of articles by leading information systems researchers on important topics related to the development of e-business.
Information intermediation is the foundation stone of some of the most successful Internet companies, and is perhaps second only to the Internet Infrastructure companies.
In our increasingly mobile world the ability to access information on demand at any time and place can satisfy people's information needs as well as confer on them a competitive advantage.
An eye-opening look at the invisible workers who protect us from seeing humanity's worst on today's commercial internetSocial media on the internet can be a nightmarish place.
An illuminating investigation into a class of enterprising women aspiring to "e;make it"e; in the social media economy but often finding only unpaid workProfound transformations in our digital society have brought many enterprising women to social media platforms from blogs to YouTube to Instagram in hopes of channeling their talents into fulfilling careers.
An intriguing look at the exploding phenomenon of unregulated private currencies and how they will change our economy forever Private currencies have always existed, from notes printed by individual banks to the S&H Green Stamps to Bitcoin.
With clear analysis and practical frameworks, this book provides step-by-step guidance businesses can use to prosper in the new era of digital media "An incredibly useful and valuable guidebook to the new consumer economy.
Investigations of what increasing digital connectivity and the digitalization of the economy mean for people and places at the world''s economic margins.
The wide-ranging implications of the shift to a sharing economy, a new model of organizing economic activity that may supplant traditional corporations.
Transform Your Content Creation with Timeless StrategiesStep into the realm of content creation where time has no hold and discover how the digital worlds best-kept secret, evergreen content, can revolutionize your creative journey.
Etsy is a wildly popular website where crafters and craftsmen alike have discovered a portal where they can market and sell their handmade wares - literally around the globe.
A definitive guide to the metaverse: why it's important, why it matters to society, and how to create a metaverse that works for all of us---------------'Brimming with big and convincing arguments about where human life is heading' Arianna Huffington---------------The metaverse is a vision of how the next generation of the internet will operate.
Discover everything you need to know to improve your management skills, and understand key management and business theories with this unique graphic e-guide.
Learn an entire two-year MBA programme in a few short hours with this quick and easy-to-read illustrated guideAn MBA is the best way to get ahead in business.
SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR INNOVATION AND ENTREPRENEURSHIP AWARDToday's consumers prefer the advantages of access over the hassles of ownership.
In China's Disruptors, Edward Tse takes an unprecedented inside look at rapidly emerging Chinese entrepreneurs and their game-changing impact on both China and the world.
