El libro El arte de la guerra ha inspirado a líderes en todo el mundo con sus brillantes estrategias para prevalecer sobre los adversarios, a pesar de lo grande o intimidante que estos sean.
Gold prize winner for best marketing book (tie), 2008 Axiom/Inc Magazine awards Finalist, 2008 Berry-American Marketing Association Book Prize It's official: the old marketing model is dead, and word of mouth is king.
«En una época de cambio acelerado, los esfuerzos empresariales están dirigidos a cumplir objetivos materiales, en mayor medida que al bienestar y desarrollo de los integrantes de la organización.
Stars of the hit Netflix series Dream Home Makeover Syd and Shea McGee offer fans a new and intimate look into how they built their business in this bestselling autobiography.
With today's marketplace changing at lightning speed, how can entrepreneurs spend the traditional several months perfecting their business plans and finding investors before finally launching their business?
Award-winning author, speaker, and business consultant Carrie Wilkerson walks you through the process of building the business you need in this book about achieving the life you want.
In his trusted book for small businesses, John Jantsch challenges you to craft a marketing strategy that is as reliable as the go-to household item we all know, love, and turn to in a pinch: duct tape.
With the acceleration of technology and information, projects are becoming more complex, costly, and time-constrained -- and every year thousands of them get cancelled or end up costing significantly more than their original projections.
This book discusses the successful management of small and medium-sized enterprises (SMEs) with a focus on improvement of performance to create and sustain long-term competitive advantage.
Este libro reconstruye, a lo largo de sus capítulos, la historia de veinticinco PyMEs industriales pertenecientes a diversos sectores de la actividad manufacturera, localizadas en distintas provincias del país.
Stars of the hit Netflix series Dream Home Makeover Syd and Shea McGee offer fans a new and intimate look into how they built their business in this bestselling autobiography.
