From the marketing strategist who helped Steve Jobs launch the original Apple Macintosh comes a groundbreaking guide to positioning any company for industry dominance Andy Cunningham has been at the forefront of tech and innovation since day one, and she s been helping companies create new product categories ever since.
The action plan for building your entrepreneurial empire-one day at a timeWhile every entrepreneur knows that the key to success is business growth, few ever see it happen.
The leadership secrets of the man who built a real estate empire in early modern China I believe that studying Vanke s ability to change is more important than studying the company s successes.
With must-have updates, a new edition of the bestselling method that shows how anyone can turn their one simple idea into millions - without lifting a finger!
The action plan for building your entrepreneurial empire-one day at a timeWhile every entrepreneur knows that the key to success is business growth, few ever see it happen.
Modern and practical business lessons from Natasha Oakley, co-founder of Monday Swimwear and The Pilates Class Do you have an idea for a business, but no clue where to start?
From the marketing strategist who helped Steve Jobs launch the original Apple Macintosh comes a groundbreaking guide to positioning any company for industry dominance Andy Cunningham has been at the forefront of tech and innovation since day one, and she s been helping companies create new product categories ever since.
The leadership secrets of the man who built a real estate empire in early modern China I believe that studying Vanke s ability to change is more important than studying the company s successes.
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This unique edited collection explores the ways in which entrepreneurship acts to shape self-identity for Indian women and validate their identities in a patriarchal society.
This book considers how an entrepreneurial university can improve the social and economic development of countries which are technologically underdeveloped, exploring university models in two moderately innovative countries: Spain and Croatia.
This edited volume presents new means of quantifying the behavioral and consequential differences between technology-based and non-technology-based nascent entrepreneurs in varied economies.
How can you move most effectively from the pinnacle of business and leadership success into "e;post-work"e; life that energizes you, and leverages your experience and your interests?
This book develops and illustrates a new promising workshop methodology utilized for the first time in a comparative study between Italy and Australia.
Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.
Designed for families planning to draft a Family Agreement, families deciding whether or not to begin the process, and those that have already established a Family Agreement, this book illustrates the fundamental components and their importance to the success of the family business.
Through stories and interviews the authors explore the changing role women play in today's family business, looking at how to encourage and support women family members, to the challenges women face in finding the right balance between work and life, to the role spouses play in couples that work together.
Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business.
Meticulously researched with fresh insights into the entrepreneurial process, Jeffrey Harris brings the in-depth perceptions from his nearly thirty years of venture capital experience to provide a thorough understanding of the transformative ideas and leadership abilities that separate the winners and losers.
This two-volume book unveils trends, strengths, weaknesses and overall dynamics and implications of social entrepreneurship in the Middle East region, whilst identifying both opportunities and threats facing social entrepreneurship and supplements through a wealth of insights and examples inspired from practice and current applications.
In Building a Successful Family Business Board , the authors show why private firms need the in-depth expertise and objective feedback that a well-chosen board, including qualified independent directors, can provide, and demonstrates how owners and directors can work together to ensure a long and profitable life for the firm.
Systemic Entrepreneurship focuses on creating an awareness of systemic entrepreneurship and illustrates the fact that one needs to approach entrepreneurial support activities from many different angles.
In How to Choose and Use Advisors , authors Aronoff and Ward establish benchmarks for excellent advisory services and they show business owners how to benefit from advice ranging from legal and financial to executive search and organizational development.
This book explores 'wicked entrepreneurship', or the proliferation of evil that harms our economic and social transactions, as the greatest socio-economic problem of our time and offers strategies to identify and address this phenomenon.
Business is a vital institution for a flourishing society, but there is mounting concern about its role in distorting wealth distribution, enabling and rewarding unethical behaviour, and despoiling the natural environment.