In einer Welt, in der die Zahl der Fotografen stetig wächst und der Wettbewerb immer härter wird, ist es entscheidend, sich durch eine starke und unverwechselbare Marke abzuheben.
Immer mehr Unternehmen nutzen Marketing-Events als wirkungsvolles Mittel ihrer Unternehmenskommunikation, um Kunden oder die breite Öffentlichkeit direkt zu erreichen.
Virtually every business seeks to increase its profit from customers, but few business executives realize that a universal principle governs their customer profitability.
About ';Customer at the Heart - How B2B Leaders Build Successful Customer-Centric OrganisationsCould a business leader learn anything about customer centricity from 15 senior executives who have been there and done that?
Muchas ilusiones y proyectos se han visto malogrados por una equivocada visión de lo que es verdaderamente fundamental al emprender ya que, además de estar motivados y poseer ciertas competencias, se requiere identificar oportunidades y validarlas, definir el negocio y usar el marketing para conocer el mercado y diseñar estrategias adecuadas para Comercializar esas innovaciones.
The book aims to provide a comprehensive, holistic and practical framework for readers who are interested or involved in developing a marketing plan so that they can appreciate various marketing concepts and put them together in an easy to read guide.
Intellectual property rights have, in fact, been a part of the American pantheon of types of property rights since the very beginning of the nation, but using that term to describe them is a new phenomenon dating to the second half of the last century.
Exam board: Pearson EdexcelLevel: GCSESubject: Design and TechnologyFirst teaching: September 2017First exams: Summer 2019Target success in Pearson Edexcel GCSE (9-1) Design and Technology with this proven formula for effective, structured revision.
Im Schnitt verlieren deutsche Unternehmen innerhalb von 5 Jahren 50 Prozent ihrer Kunden - aber es verursacht bis zu 600 Prozent Mehrkosten, wenn sie für einen verlorenen einen neuen Kunden gewinnen wollen.
Pricing analytics uses historical sales data with mathematical optimization to set and update prices offered through various channels in order to maximize profit.
In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses.
With this book, Thomas Menthe provides new insights into the era of value-selling, which has been the Number 1 method in selling complex products and services.
