In an era where generative artificial intelligence (AI) is reshaping industries and daily life, trust has become a cornerstone for its successful adoption and application.
This book explores how digital marketing can drive disability inclusion in consumer culture by addressing accessibility, representation, and research methodologies.
This edited collection sheds light on the evolution of corporate financial crime, exploring a myriad of offenses ranging from money laundering and fraud to market manipulation and bribery.
The traditional walls between banking, insurance and securities markets are breaking down as a result of deregulation and liberalization of financial services.
In an increasingly turbulent, insecure and fast-changing world, this book presents case studies of crisis management that help the reader to understand what best practice looks like and how to guide sport organizations through the crises that are an inevitable aspect of commercial life.
With the extraordinary growth of Unmanned Aerial Vehicles (UAV) in research, military, and commercial contexts, there has been a need for a reference that provides a comprehensive look at the latest research in the area.
Agile Prinzipien und Frameworks wurden zwar für die Entwicklung komplexer Produkte geschaffen, doch sie lassen sich auch im Vertrieb gewinnbringend nutzen.
Agile Prinzipien und Frameworks wurden zwar für die Entwicklung komplexer Produkte geschaffen, doch sie lassen sich auch im Vertrieb gewinnbringend nutzen.
This volume of Eurasian Studies in Business and Economics includes selected papers from the 44th Eurasia Business and Economics Society (EBES) Conference, held in Istanbul on July 6th, 7th and 8th, 2023 and hosted by Istanbul Bilgi University, Turkiye.
Contemporary Issues in Social Media Marketing provides the most cutting-edge findings in social media marketing, through original chapters from a range of the world's leading specialists in the area.
The fast paced world of human resources (HR) management, development, and utilization requires HR professionals to fill many roles and speak many "e;languages.
