Happiness and Well-Being in Customer Experience introduces a comprehensive framework for studying, designing, and assessing customer experiences that foster happiness and well-being.
In today’s world, the concept of a circular economy has emerged as a vital solution to address pressing environmental concerns and foster sustainable development.
Financial resilience is a concept that is gaining importance in the context of Environmental, Social and Governance (ESG) risk and can be considered from the perspective of any entity operating in the market economy, from households to local government units.
Happiness and Well-Being in Customer Experience introduces a comprehensive framework for studying, designing, and assessing customer experiences that foster happiness and well-being.
In a world where machines learn, evolve, and sometimes outthink us, Artificial Intelligence and Safety offers a rare, integrated lens into both the power and peril of intelligent systems.
Long established as the go-to book for internal communication practitioners, this fifth edition of Exploring Internal Communication has been completely updated to reflect changes in the field, including developments in the expanding use of technology in internal communication practice, hybrid working and the greater emphasis on inclusive workplaces.
This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services.
This comprehensive new textbook bridges the gap between academic knowledge and professional practice in civil engineering, connecting traditionally separate course units into a cohesive whole that teaches readers to 'think like a civil engineer.
In a world where machines learn, evolve, and sometimes outthink us, Artificial Intelligence and Safety offers a rare, integrated lens into both the power and peril of intelligent systems.
A GLOBE AND MAIL BESTSELLERA jarring portrait of a deeply unequal Canada and how a wealth tax could rein in the destructive power wielded by today's billionaires.
A GLOBE AND MAIL BESTSELLERA jarring portrait of a deeply unequal Canada and how a wealth tax could rein in the destructive power wielded by today's billionaires.
This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services.
This comprehensive new textbook bridges the gap between academic knowledge and professional practice in civil engineering, connecting traditionally separate course units into a cohesive whole that teaches readers to 'think like a civil engineer.
Financial resilience is a concept that is gaining importance in the context of Environmental, Social and Governance (ESG) risk and can be considered from the perspective of any entity operating in the market economy, from households to local government units.
In an era where industries are tasked with addressing pressing global challenges, ranging from climate change and resource depletion to societal well-being, the fusion of AI and IoT emerges as a powerful catalyst for positive change.
Leveraging its distinctive global perspective on the business-to-business (B2B) marketing environment, the fifth edition of this well-regarded textbook provides readers with essential strategies for navigating the increasingly borderless world of B2B marketing today.
To address the gaps in both theoretical and empirical research within the existing international management literature, this book explores several critical issues related to resilience and ethics in an evolving global landscape.
In an era where industries are tasked with addressing pressing global challenges, ranging from climate change and resource depletion to societal well-being, the fusion of AI and IoT emerges as a powerful catalyst for positive change.
Expanding the Digital Frontiers of Business with AI, Gamification, and Metaverse Marketing explores how organizations can leverage AI to understand customer behavior, optimize pricing strategies, and enhance decision-making processes.
Long established as the go-to book for internal communication practitioners, this fifth edition of Exploring Internal Communication has been completely updated to reflect changes in the field, including developments in the expanding use of technology in internal communication practice, hybrid working and the greater emphasis on inclusive workplaces.
