Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down.
Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down.
Anticipating that marketing will experience a strategic change in the new normal post COVID-19, this book sets out to capture interesting insights from researchers and practitioners through in-depth research on the myriad aspects of industrial transformation.
Anticipating that marketing will experience a strategic change in the new normal post COVID-19, this book sets out to capture interesting insights from researchers and practitioners through in-depth research on the myriad aspects of industrial transformation.
Winner of the National Communication Association's Public Relations Division 2023 Outstanding Book AwardThis handbook is a resource for students, faculty, and researchers who are focused on understanding the role communication plays in the formation and execution of corporate social responsibility (CSR) activities.
Winner of the National Communication Association's Public Relations Division 2023 Outstanding Book AwardThis handbook is a resource for students, faculty, and researchers who are focused on understanding the role communication plays in the formation and execution of corporate social responsibility (CSR) activities.
With a range of well-respected voices from across the business, political, third sector and research spectrum, this important book provides an accessible insight into responsible leadership.
With a range of well-respected voices from across the business, political, third sector and research spectrum, this important book provides an accessible insight into responsible leadership.
A comprehensive guide to a burgeoning field, this book shows how to design and implement a future-proof post-sales service program focused on proactively addressing customers' needs in a personalized way.
A comprehensive guide to a burgeoning field, this book shows how to design and implement a future-proof post-sales service program focused on proactively addressing customers' needs in a personalized way.
This book provides a comprehensive overview of Islamic Financial Institutions, exploring current issues, including governance, Shariah compliance frameworks and regulatory aspects, as well as the principles involved in product structuring.
To be a storyteller is an incredible position from which to influence hearts and minds, and each one of us has the capacity to utilise storytelling for a sustainable future.
To be a storyteller is an incredible position from which to influence hearts and minds, and each one of us has the capacity to utilise storytelling for a sustainable future.
Insurance Market Integration in the European Union offers an in-depth analysis of the mechanisms of insurance market integration and measures the degrees of this integration.
Insurance Market Integration in the European Union offers an in-depth analysis of the mechanisms of insurance market integration and measures the degrees of this integration.
This book is the first to explore the application of system leadership to promote sustainable solutions for contemporary and future environmental and social problems.
This book is the first to explore the application of system leadership to promote sustainable solutions for contemporary and future environmental and social problems.
This book is a Festschrift to Annamaria Simonazzi and embraces the themes that she has contributed to over the years through her insightful and inspiring works.
This book is a Festschrift to Annamaria Simonazzi and embraces the themes that she has contributed to over the years through her insightful and inspiring works.
In the context of the debate on the future of Europe, this book makes the case for a new approach to structural transformation, growth and cohesion in the EU.
In the context of the debate on the future of Europe, this book makes the case for a new approach to structural transformation, growth and cohesion in the EU.
The Role of Crises in Shaping Financial Systems: From the Global Financial Crisis to COVID-19 underscores the role of crises as turning points for the financial sector and its interactions with the real economy.
The Role of Crises in Shaping Financial Systems: From the Global Financial Crisis to COVID-19 underscores the role of crises as turning points for the financial sector and its interactions with the real economy.
The first introductory practical guide of its kind, this book brings together principles of corporate governance, investor stewardship and enterprise sustainability in the context of institutional investment.
The first introductory practical guide of its kind, this book brings together principles of corporate governance, investor stewardship and enterprise sustainability in the context of institutional investment.
Demonstrating that there are (superior) alternatives to the modern macroeconomic mainstream and its DSGE (dynamic stochastic general equilibrium) models, this book presents the cutting edge in macroeconomic modelling, economic policy, and methodology from the perspective of heterodox economic thinking.
Demonstrating that there are (superior) alternatives to the modern macroeconomic mainstream and its DSGE (dynamic stochastic general equilibrium) models, this book presents the cutting edge in macroeconomic modelling, economic policy, and methodology from the perspective of heterodox economic thinking.
In its pursuit to equip the reader with a basic knowledge of Islamic economics, this book divulges the micro-foundations of the discipline, and highlights the predominant schools of thought that exist in the field.
This book analyses corporate rescue laws, processes and policies prescribed incorporate insolvency or bankruptcy laws, and employment laws of the UK andthe US, with a particular focus on how extant employee rights are treated whena debtor employer initiates corporate insolvency proceedings.
This book analyses corporate rescue laws, processes and policies prescribed incorporate insolvency or bankruptcy laws, and employment laws of the UK andthe US, with a particular focus on how extant employee rights are treated whena debtor employer initiates corporate insolvency proceedings.
In its pursuit to equip the reader with a basic knowledge of Islamic economics, this book divulges the micro-foundations of the discipline, and highlights the predominant schools of thought that exist in the field.
State and Local Public Finance provides a comprehensive and sophisticated analysis of state and local government public finance practices and issues, using the basic tools of economics.
State and Local Public Finance provides a comprehensive and sophisticated analysis of state and local government public finance practices and issues, using the basic tools of economics.
Building on theories of finance and distribution, and the political economy of finance, this book explains the influence of financial cooperatives on wealth and income distribution, and institutional factors that determine the development of financial cooperatives.
Building on theories of finance and distribution, and the political economy of finance, this book explains the influence of financial cooperatives on wealth and income distribution, and institutional factors that determine the development of financial cooperatives.
Islamic Business Finance is based on strong ethical regulations as suggested by Islamic Literature, such as the Quran and the Traditions of the Prophet of Islam, and could be considered as a subclass of the wider subject of ethical standards in business.
Islamic Business Finance is based on strong ethical regulations as suggested by Islamic Literature, such as the Quran and the Traditions of the Prophet of Islam, and could be considered as a subclass of the wider subject of ethical standards in business.
