This insightful and expert-led volume presents a holistic view of the latest, cutting-edge global research on trends and changes in consumer behaviour in hospitality and tourism, with focus on the effects of the COVID-19 pandemic and its impacts on purchase patterns within the industries.
Air shows are high-risk activities that must be conducted with careful thought towards the general public, spectators, and flying and nonflying participants to ensure that the activity is as safe as reasonably possible.
As the events management field expands as an area of study, there is a need to move beyond the business and marketing-driven approaches which dominate the literature towards a more advanced conceptual analysis and understanding of events from a socio-cultural context.
This innovative book is the first to explore social entrepreneurship in the field of hospitality, introducing students to the principles of social entrepreneurship motivation, finance, sustainability, issues and challenges, and how these can be successfully implemented in a range of hospitality settings.
This is the first volume to fully explore the complex relationship between war and tourism by considering its full range of dynamics; including political, psychological, economic and ideological factors at different levels, in different political and geographical locations.
This book attempts to dismantle the unfounded Eurocentric view of US-born and immigrant Mexican peoples, that groups together the identities of Latinx, Chicanx, and other indigenous peoples of the Southwest into Hispanics whose contributions to the cultural, historical, and social development of the Southwest are marginalized or made non-existent.
The latest marketing guide from expert Dennis Cahillthat teaches how to effectively use lifestyle segmentation for marketing strategiesLifestyle Market Segmentation gives author and marketing expert Dennis Cahill the chance to put his nearly 30 years of marketing and teaching experience to practical useto clearly explain the process of market segmentation and its applications.
According to the World Tourism Organization (UNWTO), international tourists engaging in cultural activities accounted for more than 500 million of international tourist numbers in 2017.
Drawing upon theories of landscape and performance, this work weaves together existing tourism literature with new scholarship to forge a geographically informed theory of tourism.
,Responsible Tourism presents a wide variety of valuable lessons learned in responsible tourism initiatives in Southern Africa that many tourism practitioners can use in their efforts to make the tourism sector work for the poor and for the environment.
This book analyzes the communication and writing strategies necessary to craft and maintain ongoing crowdfunding campaigns to support businesses, nonprofits, artists, and others.
Countryside recreation has become an increasingly popular leisure activity, with rural recreation offering an escape from the stresses of life in the modern city.
This book brings together a broad range of research that interrogates how real estate market analysis, finance, planning, and investment for residential and commercial developments across the African continent are undertaken.
This book attempts to dismantle the unfounded Eurocentric view of US-born and immigrant Mexican peoples, that groups together the identities of Latinx, Chicanx, and other indigenous peoples of the Southwest into Hispanics whose contributions to the cultural, historical, and social development of the Southwest are marginalized or made non-existent.
Surfing and Sustainability presents a new way of understanding the impact of surfing on the environment, society and the economy, providing important insights into the field of sustainability and arguing that the activity of surfing offers a unique opportunity to explore the ambiguity of sustainability.
Bicycle Utopias investigates the future of urban mobilities and post-car societies, arguing that the bicycle can become the nexus around which most human movement will revolve.
This volume is the first to examine the commercial home from an international perspective, paying attention to the frequently occurring but often neglected forms of commercial accommodation including farmstays, historic houses, and self-catering accommodation.
Positive Tourism in Africa provides a crucial counter-narrative to the prevailing colonial and reductionist perspective on Africa's tourism trajectory and future.
Onlinehändler haben in den letzten Jahren massiv an Popularität gewonnen und dadurch weite Teile des stationären Handels in eine existenzielle Krise gestürzt.
Although originally published in 1928, many of the issues discussed in this book remain pertinent today: in unstable markets grappling with labour shortages, how to pay the producers of food a fair price, at a price the consumer can afford, whilst maximising efficiency and minimising waste.
The Covid-19 pandemic has dramatically changed retailing, creating an uncertain scenario that has forced marketers, retailers, and policy makers to face new challenges to survive and thrive.
This insightful and timely book is the first of its kind to explore specific policies, issues, challenges, and practices that will enhance the sustainable development of tourism in island destinations, including island nations, twin-island nations, and sub-national island jurisdictions (SNIJs).
Disruptive and creative research methodologies proposed in this book are designed to dismantle neoliberal narratives deployed in tourism studies and wider social sciences.
Designing Sustainable Forest Landscapes is a definitive guide to the design and management of forest landscapes, covering the theory and principles of forest design as well as providing practical guidance on methods and tools.
Die angewandte Handelspsychologie ergänzt die Erkenntnisse des modernen Handelsmarketings um relevante psychologische Aspekte aus dem Bereich des Konsumentenverhaltens im Rahmen der betrieblichen Sortiments-, Ladengestaltungs-, Präsentations-, Service- und Kommunikationspolitik.