Durch den zunehmenden Einsatz von erneuerbaren Energien befindet sich das deutsche Elektrizitätsversorgungssystem in einer grundlegenden Transformation.
Dieses Buch liefert eine Vielzahl von Anregungen, Ladengeschäfte und die Präsentation der Ware so zu gestalten, dass dem Kunden die Kaufentscheidung leichter fällt und die Kauffreude wächst.
Dieses Buch behandelt die Prinzipien und Aktionsfelder des Store Brand Management, das auf die Etablierung von Einkaufstätten als starke Marken abzielt.
In diesem essential liefert Reingard Jäger einen Überblick darüber, wie sich die Handelslandschaft des klassischen stationären Einzelhandels durch neue technologische Möglichkeiten in den letzten Jahrzenten verändert hat.
This book shows stationary retail a way to reinvent itself after Corona, in order to be able to survive against the strong competition of online retail.
Dieses Buch greift die drei wichtigsten Aspekte der Marktveränderung im Handel auf: Markt und Kunde, neue Geschäftsideen und Geschäftsmodelle sowie Geschäftssysteme und Businessschnittstellen.
Dieses Buch präsentiert Entwicklungen und Zukunftstrends im Digital Commerce, der durch die neuen digitalen Kommunikations- und Konsummuster der Kunden geprägt ist.
Georg Sorge beschreibt in seinem Buch alle Phasen der erfolgreichen Verhandlungsführung im Einkauf – von der richtigen Vorbereitung bis zum Abschluss und der Nachbereitung.
Dieses Buch präsentiert Entwicklungen und Zukunftstrends im E-Commerce, der durch die neuen digitalen Kommunikations- und Konsummuster der Kunden geprägt ist.
Dieses Fachbuch zeigt auf, welches Potenzial das mobile Internet für „Early Movers and Adopters“ und welche Risiken es für die „Legarts und Late Movers“ hat.
This book integrates the concept of design into the existing framework of industrial performance, international trade and comparative advantage in trade and industrial phenomena, which increasingly have been affected by design characteristics of tradable goods.
This book discusses the developments in trade theories, including new-new trade models that account for firm level trade flows, trade growth accounting using inverse gravity models (including distortions in gravity models), the impact of trade liberalization under the aegis of regional and multilateral liberalization efforts of economies using partial and general equilibrium analysis, methodologies of constructing ad valorem equivalents of non-tariff barriers, volatility spillover effects of financial and exchange rate markets.
This book investigates the industrial agglomeration and dispersion within a country under trade liberalization and interregional integration by considering both economic forces and geographical elements.
This book tries to integrate the different arrangements devised in the MTS for small and large NMEs into one analytical framework and explores two sets of rules (GATT/WTO-minus and GATT/WTO-plus) along three historical stages (shaping, weakening and strengthening).
This book offers a collection of distinguished contributions that identify current growth accelerators in India, and suggest policies and strategies to make India's growth more sustainable and inclusive.
This book is devoted to establishing a completely new concept within economics referred to as "e;trading economics"e; which is a reconstructed economic system in theory that seeks perfect harmony between micro and macro elements in a structured way, hence making the economic theory a rigorous system supported by internal logical continuity.
This edited volume examines global power-rivalry in and around South Asia through Bangladeshi lenses using imperfect and overlapping interest concentric-circles as a template.
This book, by one of China's leading economists, explores the past and present of the RMB-the people's currency-as it is poised to compete with the dollar as the international reserve currency.
This is the first book dedicated to the scrutinization of Myanmar's unofficial foreign exchange market, its roots in restrictive administrative controls on foreign exchange and international trade, and its effects on the country's economic performance.
Visual Merchandising and Display, Seventh Edition, focuses on all aspects of visual merchandising and display, from classic techniques to the latest developments.
Perry's Department Store: A Buying Simulation, 4th Edition, launches students into the exciting role of being a retail buyer in the fashion industry using a unique simulation approach that takes readers step-by-step through a real-life buying experience.
This book analyzes the communication and writing strategies necessary to craft and maintain ongoing crowdfunding campaigns to support businesses, nonprofits, artists, and others.
This book analyzes the communication and writing strategies necessary to craft and maintain ongoing crowdfunding campaigns to support businesses, nonprofits, artists, and others.