n einer Welt, in der der Online-Handel boomt und Rücksendungen zum Alltag gehören, stellt sich die Frage: Wie können Unternehmen Retouren nicht nur als unvermeidbare Kosten, sondern als wertvolle Ressourcen betrachten?
Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies to provide a comprehensive and honest understanding of the commercial and ethical functions marketing plays in the fashion industry.
At a time when the world is plagued with pandemics, natural disasters, wars, and resulting hardships, nature-based tourism is on the decline, disrupting essential funding streams for protected areas where biodiversity and human vulnerability are highest and at greatest risk, especially in Africa and Latin America.
This book provides a comprehensive overview of the potential of geotourism in sub-Saharan Africa for promoting social sustainability and ecological justice.
Die Ausarbeitung gibt theoretisch fundierte und praktisch anwendbare Hinweise auf die situationsadäquate und erfolgsorientierte Gestaltung der Omni-Channel-Logistik (=OCL).
The purposeful production, exchange, and consumption of alcohol, like all human endeavour, is always a matter of time and temporality - and ranges from the universality of Einsteinian space-time relativity through to species-specific nature times and the myriad of anthropocentric constructs of nature time and of social times/temporalities.
The book offers a critical exploration of the integration of AI, blockchain, and metaverse technology in the hospitality and tourism industry to investigate the potential of these technologies in revolutionizing the industry.
Discover the transformative potential of sports tourism and events in achieving Sustainable Development Goals (SDGs) with "e;Sport Tourism, Events and Sustainable Development Goals: An Emerging Foundation.
This informative volume on the shifting requirements of the hospitality service industry aims to incorporate smart information technology into tourism services.
Tourism Policy and Planning: Yesterday, Today, and Tomorrow offers an introduction to the tourism policy process and how policies link to the strategic tourism planning function as well as influence planning at the local, national, and international levels.
Der Einzelhandel hat sich durch die Digitalisierung in den letzten Jahren dramatisch gewandelt: Das Aufkommen des E-Commerce und die Verbreitung von Smartphones haben das Einkaufsverhalten der Verbraucher revolutioniert.
Der Einzelhandel hat sich durch die Digitalisierung in den letzten Jahren dramatisch gewandelt: Das Aufkommen des E-Commerce und die Verbreitung von Smartphones haben das Einkaufsverhalten der Verbraucher revolutioniert.
This informative volume on the shifting requirements of the hospitality service industry aims to incorporate smart information technology into tourism services.
Although transformations in retailing are of tremendous current interest, there is no single broad-ranging account of the evolution of retailing formats.
In diesem Buch erhalten Sie Know-how und Praxis-Tipps, wie Sie als E-Commerce-Anbieter Kundenbewertungen Ihres Unternehmens angemessen und sinnvoll managen können.
In diesem Buch erhalten Sie Know-how und Praxis-Tipps, wie Sie als E-Commerce-Anbieter Kundenbewertungen Ihres Unternehmens angemessen und sinnvoll managen können.
This timely book delves into the intricate relationship between tourism and poverty with a specific focus on nature conservation areas, using case studies of island economies in a developed country, Japan, and a developing one, Vietnam.
This international case study book provides 28 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning.
Planning Research in Hospitality and Tourism, third edition is an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality.
Planning Research in Hospitality and Tourism, third edition is an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality.
