Shortlisted for the 2021 Porchlight Business Book Awards, Current Events Public AffairsThe Wall Street Journal technology columnist reveals the fascinating story behind the misleadingly simple phrase shoppers take for grantedArriving Todayin this eye-opening investigation into the new rules of online commerce, transportation, and supply chain management.
This business book is great for leaders, middle managers and entrepreneurs interested in the following categories; Small Business Entrepreneurship Marketing Strategy Branding Customer Experience Make it easy for customers to choose you; whatever your business, product or service.
The internet and digital technologies have transformed sport and the way that we research sport, opening up new ways to analyse sport organisations, fan communities, networks, athletes, the media, and other key stakeholders in the field.
This innovative and timely volume moves beyond existing operational and pragmatic approaches to events studies by exploring sports events as social, cultural, political and mediatised phenomena.
Regional Sufi Centres in India: Significance and Contribution sets out to explore and understand the hundreds of years old multi-religious sect of India, "e;Sufism,"e; which advocates humane and global outlook for entire mankind and regards humanity as a brotherhood.
Since its beginnings, tourism has inspired built environments that have suggested reinvented relationships with their original architectural inspirations.
Volunteer Tourism is one of the major growth areas in contemporary tourism, where tourists for various reasons seek alternative goodwill experiences and activities.
Examining the extent to which trade adversely affects domestic workers, Making Sense of Anti-Trade Sentiment documents statistical relationships between exports and imports and domestic employment/wages.
Dieses Buch präsentiert Entwicklungen und Zukunftstrends im Digital Commerce, der durch die neuen digitalen Kommunikations- und Konsummuster der Kunden geprägt ist.
Second homes (variously summer houses, shacks, baches, cottages, dacha) are a popular cultural phenomenon in many countries and an emerging trend in others.
The Business of Sustainable Tourism Development and Management provides a comprehensive introduction to sustainable tourism, crucially combining both theoretical and practical approaches to equip students with the tools to successfully manage a sustainable tourism business or destination.
The role of governance has only recently begun to be researched and discussed in order to better understand tourism policy making and planning, and tourism development.
The Routledge Handbook of Tourism Experience Management and Marketing offers a comprehensive and thorough inquiry into both customary and emergent issues of tourism experience and co-creation.
This three volume reference series provides an authoritative and comprehensive set of volumes collecting together the most influential articles and papers on tourism, heritage and culture.
Analysing the transformation of Berlin's former Allied border control point, "e;Checkpoint Charlie,"e; into a global heritage industry, this volume provides an introduction to, and a theoretically informed structuring of, the interdisciplinary international heritage debate.
Pioneers in Marketing: A Collection of Biographical Essays discusses eight historically important marketing scholars whose careers collectively spanned over 100 years.
The introduction of transfrontier conservation areas (TFCAs) in southern Africa was based on an enchanting promise: simultaneously contributing to global biodiversity conservation initiatives, regional peace and integration, and the sustainable socio-economic development of rural communities.
Geographies of Transport and Mobility aims to provide a comprehensive and evidenced account of the intellectual and pragmatic challenges for personal mobility in the twenty-first century.
Organizations, Strategic Risk Management and Resilience: The Impact of COVID-19 on Tourism aims to identify, analyse and underline the importance of having a conceptual framework designed to develop and improve the risk management and resilience for organizations, particularly during times of crisis.
Whilst being an ambiguous and contested concept, sustainability has become one of the twenty-first century's most pervasive ideas, as humanity's increasing impact on the environment, as well as increasing social and economic inequalities, have local and global consequences.
This comprehensive book examines the impact of smart technologies in consumer's behaviour from a contemporary perspective, blending marketing and retailing along with other disciplines such as psychology, media studies and sociology.
This book offers a unique analysis of how our definitions of luxury have changed over the ages, and with that the role and actions of both suppliers and buyers of luxury products.