In one of the first books to treat retailing as a subject of serious analysis, Retailing and the Public examines the state of one of the most important industries in the country.
International Cases in Tourism Management includes:* Profiles of individual companies* Case studies on destination management and marketing* Material on different management functions in tourism, such as marketing and human resource management* Case studies of particular types of tourism, such as ecotourism and cultural tourismThe case studies are supplemented by exercises and questions, which ensure that for students and tutors alike the book is the ideal accompaniment to all tourism courses.
This book unravels the role of democracy after the 9/11 terrorist attacks and reflects important debates surrounding the security of Muslim communities in the years to come.
Zurzeit gibt es im Bereich Marketing kaum ein Themengebiet, bei welchem die Praxis so nach Anregungen aus der Wissenschaft sucht wie im Produktmanagement.
This book explores the relationship between tourism, culture and ethnic identity in Tibet in , focusing in particular on Shangrila, a Tibetan region in Southwest China, to show how local 'Tibetan culture' is reconstructed as a marketable commodity for tourists.
Travel and tourism 'stories' have been told and recorded within every culture, in every period of oral and written history, and across the breadth of the fact/fiction continuum.
Dieses Buch präsentiert Entwicklungen und Zukunftstrends im E-Commerce, der durch die neuen digitalen Kommunikations- und Konsummuster der Kunden geprägt ist.
This book examines a number of key questions about social change in contemporary Russia - issues such as how people survive when they are not paid for months on end, 'the New Poor', the falling birth rate, why so many Russian men die in middle age, whether regional identities are becoming stronger, and how people's sense of 'Russianness' has developed since the creation of the Russian Federation in 1992.
This book explores the ways in which the environmental factor of advertising can influence children's food choice and health status, and how it contributes to the significant public health issue of childhood obesity.
This book examines comparative performance and best practice in National Tourism Organisations/ Administrations from extensive research carried out in 2003 and 2004.
This book provides students with a concise and practical guide that presents key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience.
This volume discusses the complex relationship between Protected Areas and tourism and their impact on community livelihoods in a range of countries in Southern Africa.
Bringing affect and emotion to the forefront of tourism studies, this book presents a new generation of scholars who consolidate emerging affective approaches and establish a route for scholarship that examines the roles of emotion and affect in tourism.
In today's world, the need to eliminate natural and human-made disasters has been at the forefront of national and international socio-political agendas.
Originally published in 1983, Urban France examines the rapid growth in French cities between 1950-1980, and the serious consequences that have followed this rapid growth.
This book investigates urban tourism development in Sub-Saharan Africa, highlighting the challenges and risks involved, but also showcasing the potential benefits.
There are increasingly strident calls from many sectors of society for the tourism industry, the world's largest industry, to adopt a more ethical approach to the way it does business.
Making Place, Making Self explores new understandings of place and place-making in late modernity, covering key themes of place and space, tourism and mobility, sexual difference and subjectivity.
China has witnessed a dramatic development of tourism in urban context in the past thirty years, especially with its success in hosting the Beijing Olympic Games in 2008 and the Shanghai World Exposition in 2010.
With the emphasis on small enterprises, this book provides a comprehensive analysis of what is happening across Europe in terms of sustainable development objectives and sustainability in the context of tourism supply.
e-Shock was a landmark book that analysed the impact of the electronic shopping revolution on major retailers and manufacturers and the strategic options available for the future.
The book explores emerging themes, concepts, and issues in ethnic tourism, through examination of theoretical underpinnings and empirical research in various ethnic destinations worldwide.
Um sich dem intensiven Wettbewerb im Sachleistungsgeschäft zu entziehen, gehen Industriegüterproduzenten vermehrt dazu über, Sachleistungen mit zusätzlichen Dienstleistungen als hybride Leistungsbündel zu vermarkten.
WINNER: 2024 Axiom Business Book Awards - Bronze Medal in Business ReferenceWINNER: 2023 Goody Business Book Awards - Business - Travel & Hospitality Deepen your understanding of how to adapt to international travellers' different needs and backgrounds.
Events Management is a rapidly expanding discipline with growing student numbers however currently there are no specifically focused Research Methods texts available to serve this growing cohort.
This book proposes a model for directly aligning strategic communication with organisational business planning to enable effective management of mid- to long-term organisational issues.