Hospitality Finance and Accounting provides a uniquely concise, accessible and comprehensive introduction to hospitality, finance and accounting from a managerial perspective.
Hospitality Finance and Accounting provides a uniquely concise, accessible and comprehensive introduction to hospitality, finance and accounting from a managerial perspective.
This book provides a comprehensive discussion of the phenomenon of World Heritage tourism through a critical, global perspective that encompasses both supply and demand.
This book provides a comprehensive discussion of the phenomenon of World Heritage tourism through a critical, global perspective that encompasses both supply and demand.
Exploring the transformation and challenges facing urban commerce in the twenty-first century, this book analyzes the retail apocalypse, the decline of shopping malls, commercial gentrification, the evolution of brick-and-mortar stores and touristification.
This book will help small business owners and marketers feel comfortable using social media to promote their businesses, regardless of their past experiences or level of expertise.
How large American retailers outgrew the capacity of government to regulate themThe United States is widely recognized as the quintessential consumer society, one where huge companies like Walmart and Amazon are famous for enticing customers with cheap goods and speedy delivery.
By 1760, with the alleviation of the French threat to the western frontier, colonial fur traders headed west to reap the bounty of trade with the local tribes.
Just as the crash of 1929 did not presage the downfall of the United States, neither will the economic crisis of 1997 mean the end of the rise of Asia and the Pacific Rim.
A nostalgic trip down the British high street, remembering once famous names such as Woolworths, Athena and C&A and also featuring current favorites, including the ubiquitous Tesco and Marks & Spencer which started life as a penny market stall to become a retail giant that has had to adapt to survive.
Best practices for implementing Lean techniques in retail and wholesale Essential reading for those who want to learn how Lean provides a competitive edge in today s fast-paced, multi-channel, and cost-conscious environment.
Revoicing Intangible Cultural Heritage draws upon an original, wide-ranging dataset to show that the dynamics and ethics of participation in European national minority cultures' intangible cultural heritage (ICH) are more nuanced than has previously been articulated.
Praise for The IKEA Edge A very good book from a talented business leader [that links] values, culture, and the achievement of business and social objectives together.
With the rise of digital media, promotion remains a key element at each step of the merchandising process to communicate a clear message about a product, brand, or retailer to the end user.
Learn from Hundreds of Top eBay SellersGo beyond the basics and learn the trade secrets that have propelled the savviest entrepreneurs into eBay PowerSellers--those earning $1,000 to $150,000 per month or more through eBay auctions.
Energizing and bold, this major revision of Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 6th Edition, invites students to embrace a big picture view of the retail design industry.
Energizing and bold, this major revision of Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 6th Edition, invites students to embrace a big picture view of the retail design industry.
The manufacturing and distribution of textiles and apparel products is a truly global industry, making it crucial to understand current political, social, and economic developments within the international marketplace.
Emphasizing the apparel and beauty industries, Retailing in Emerging Markets, 2nd Edition provides an in-depth study of the retail landscape within Brazil, China, India, Russia, Turkey, Qatar, Thailand, South Korea and Mexico.
Emphasizing the apparel and beauty industries, Retailing in Emerging Markets, 2nd Edition provides an in-depth study of the retail landscape within Brazil, China, India, Russia, Turkey, Qatar, Thailand, South Korea and Mexico.
As global economies grow and the cost of doing business increases, the brand is the pre-eminent business asset needed for success in global business development.
Fashion Fibers: Designing for Sustainability is an accessible reference tool for fashion students and designers who want to learn how to make decisions to enhance the sustainability potential in common fibers used in the fashion industry.
**Winner of the Financial Times and Goldman Sachs Business Book of the Year Award** 'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism .
Whether it was a Ginsu knife, George Foreman Grill, Tony Robbins' motivational book, kitchen device by Ron Popeil, or any of the countless other famous products that have been marketed on infomercials over the years, admit it: you or someone you know has bought oneand you're not alone.