TM offers graphic designers and those interested in the history of design and branding a uniquely detailed look at a select group of the very best visual identities.
The Process: A New Foundation in Art and Design is a compendium of 13 experimental projects designed to teach conceptual thinking and problem solving to art and design students.
How to Have Great Ideas is the essential guide for students and young professionals looking to embrace creative thinking in design, advertising and communications.
Semiotics is the theory of signs, and reading signs is a part of everyday life: from road signs that point to a destination, to smoke that warns of fire, to the symbols buried within art and literature.
Change the way you see color forever in this dazzling collection of color palettes spanning across art history and pop culture, and told in writer and photographer Edith Young's accessible, inviting style.
The Business of Design debunks the myth that business sense and creative talent are mutually exclusive, showing design professionals that they can pursue their passion and turn a profit.
In Black, Brown + Latinx Design Educators, Kelly Walters collects twelve deeply personal interviews with graphic design educators of color who teach at colleges and universities across the United States and Canada.
From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a follow-up to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age.
This textbook/workbook trains students' eyes to develop a visual understanding of color and the principles of design through guided observation and engaging activities.
It's everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino's Pizza boxes, Absolut Vodka bottles, and Red Bull cans.
A larger-than-life figure in the design community with a client list to match, Paula Scher turned her first major project as a partner at Pentagram into a formative twenty-five-year relationship with the Public Theater in New York.
This Is What Democracy Looked Like, the first illustrated history of printed ballot design, illuminates the noble but often flawed process at the heart of our democracy.
A powerful reminder to anyone who thinks design is primarily a visual pursuit, The Senses accompanies a major exhibition at the Cooper-Hewitt Smithsonian Design Museum that explores how space, materials, sound, and light affect the mind and body.
This illustrated history of hand-lettered painted signs across America, and the craftspeople who created them, is"e;a lovely paean to a vanishing art"e; (TheNew York Times).
Graphic Design Theory is organized in three sections: "e;Creating the Field"e; traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "e;Building on Success"e; covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "e;Mapping the Future"e; opens at the end of the last century and includes current discussions on legibility, social responsibility, and new media.
In this document, we are suggesting that the specialist subject-centered curriculum needs to be balanced by an approach that gives priority to every child learning the fundamental strategies of thinking and problem-solving.
