An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of GoogledAdvertising and marketing touches on every corner of our lives, and is the invisible fuel powering almost all media.
'A smart, funny, brilliant book on how to be smart about being funny, brilliantly' Sarah Cooper'This book has finally convinced me that joking around can actually be important and powerful' Ed Gamble'Eye-opening, important and utterly enjoyable.
Winner of the Business Book Awards 'Thought Leader' category ------ Penguin presents the audiobook edition of The Startup Way, written and read by Eric Ries.
Learn how to switch off and find calm - from the New York Times bestselling author of A World Without Email 'Digital Minimalism is the Marie Kondo of technology' Evening Standard 'An eloquent, powerful and enjoyably practical guide to cutting back on screen time' The Times 'An urgent call to action for anyone serious about being in command of their own life' Ryan Holiday 'What a timely and useful book' Naomi Alderman, author of The Power Do you find yourself endlessly scrolling through social media or the news while your anxiety rises?
Penguin presents the audiobook edition of Shaping the Future of the Fourth Industrial Revolutionby Klaus Schwab and Nicholas Davis, read by Nicholas Guy Smith.
Winner of the Business Book Awards 'Startup Inspiration' category ------Penguin presents the audiobook edition of It Takes a Tribe by Will Dean, read by Eliot Hill.
The unabridged, downloadable audiobook edition of Bill Jensen and Josh Klein's pioneering work, Hacking Work: Breaking Stupid Rules for Smart Results, read by the actor Colin Mace.
