Business communication and presentation

What do brands like Apple, Diesel, Abercrombie & Fitch and Virgin have in common and what differentiates them from other brands?

'Open Innovation' is good up to a certain point, past a certain level, however, it becomes extremely dangerous.

The business challenges of organizations are increasingly complex; strategists need a rich choice of approaches in order to respond.

Very few companies are successful in undertaking strategic transformation while maintaining long term superior financial performance.

How to Make Boards Work offers a unique view of the thinking and doing of governance.

Offers a detailed and entertaining analysis of the daily interactions between managers and employees in creative knowledge intensive organizations.

The internet has changed the way consumers interact with companies.

The Social Media Manifesto  is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company.

Offers qualitative studies of collaboration processes conducted in globalising companies based in Denmark and with subsidiaries in Asia.

This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice.

Embracing social technologies at work is not just a blog from the CEO.

The global economy is becoming an increasingly turbulent world; this changing context is placing new demands on organisational thinking.

Brand Revolution offers a radical new approach to brand management.

A new textbook exploring communication in international management.

Since September 11, 2001, long-standing debates over the nature and proper extent of executive power have assumed a fresh urgency.

YOUR GUIDE TO A FULFILLING BUSINESS AND PERSONAL FUTUREBased on research by one of the world's largest growth-consulting companies, New Mega Trends identifies the ten most important global trends that will define our future, including business models, smart technology, connectivity and convergence and radical social trends.

Juxtaposes the global discourse on ICT-D with in-depth case studies on the pattern of access and use of telecentres to draw implications for the possible development trajectories induced by the provision of ICTs in rural hinterlands of India.

In the past, neo-tribalism in a Western context has been feared as leading to blindness or irrationality.

The second edition of this highly accessible, core textbook continues to offer students a practical guide to the process of planning, undertaking and writing about qualitative research in public relations and marketing communications.

The second edition of this highly accessible, core textbook continues to offer students a practical guide to the process of planning, undertaking and writing about qualitative research in public relations and marketing communications.

Manual of Business Italian is the most comprehensive, single-volume reference handbook for students and professionals using Italian.

Manual of Business Italian is the most comprehensive, single-volume reference handbook for students and professionals using Italian.

Straight Talk: Oral Communication for Career Success has a fresh new approach that gives tools needed to communicate with confidence.

Straight Talk: Oral Communication for Career Success has a fresh new approach that gives tools needed to communicate with confidence.

Straight Talk: Written Communication for Career Success is a fresh new approach that gives tools needed to communicate with confidence.

Straight Talk: Written Communication for Career Success is a fresh new approach that gives tools needed to communicate with confidence.

This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement.

This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement.

Historically, public relations research has been dominated by organisational interests, treating the profession as a function to help organisations achieve their goals, and focusing on practice and processes first and foremost.

Historically, public relations research has been dominated by organisational interests, treating the profession as a function to help organisations achieve their goals, and focusing on practice and processes first and foremost.

Jedes Unternehmen und jede Organisation, gleich welcher Größe oder Branche, braucht eine klare Strategie, um langfristig am Markt zu bestehen und erfolgreich zu sein.

This new text for students and practitioners in public relations has been built on the acclaimed Critical Perspectives in Public Relations, also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print.

This new text for students and practitioners in public relations has been built on the acclaimed Critical Perspectives in Public Relations, also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print.

With its practical orientation and scope, Applied Public Relations is the ideal text for any public relations case studies or public relations management course that places an emphasis on stakeholder groups.

With its practical orientation and scope, Applied Public Relations is the ideal text for any public relations case studies or public relations management course that places an emphasis on stakeholder groups.

Don't wait until it's too late to learn how to manage a crisis situationThe impact of crises on tourism has increased in the last ten years in response to terrorism, war, health emergencies, and natural disasters.

Don't wait until it's too late to learn how to manage a crisis situationThe impact of crises on tourism has increased in the last ten years in response to terrorism, war, health emergencies, and natural disasters.

This volume presents a historical and objective overview of the field of public relations in the past century.

This volume presents a historical and objective overview of the field of public relations in the past century.

The first volume of this series features reviews of research programs, original research reports, and social scientific, historical, critical and humanistic methodologies.

The first volume of this series features reviews of research programs, original research reports, and social scientific, historical, critical and humanistic methodologies.

Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s.

Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s.

As a formal occupation, public relations grew primarily in the United States through much of the twentieth century.

As a formal occupation, public relations grew primarily in the United States through much of the twentieth century.

This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Business Communicators (IABC) Research Foundation.

This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Business Communicators (IABC) Research Foundation.

This volume explores adult work-world writing issues from the perspectives of five seasoned professionals who have logged hundreds of hours working with adults on complicated written communication problems.

This volume explores adult work-world writing issues from the perspectives of five seasoned professionals who have logged hundreds of hours working with adults on complicated written communication problems.

The topic of leadership has grown in importance, and how and when managers communicate is critical to their effectiveness.