Seize the advantage from your competitors and conquer today's competitive business world with these 50 strategic business rules from the tried-and-tested wisdom of Sun Tzu.
While most other titles on Sun Tzu emphasize the strategic or philosophical nature of Sun Tzus writings, this guide will show readers how to implement The Art of War tactically and operationally.
From the daughter of business mogul Donald Trump and a rising star in the Trump organization, this New York Times bestseller is a business book for young women on how to achieve success in any field, based upon what Ivanka Trump has learned from her father and from her own experiences.
This state-of-the-art handbook provides a comprehensive review of recent research and academic thought on the relationship between marketing and sustainability.
In The Deviant's Advantage, Ryan Mathews and Watts Wacker demonstrate how ideas create increasingly profitable markets as they move from The Fringe, to the Edge, to the Realm of the Cool, to the Next Big Thing, to Social Convention.
'Collaborative Advantage offers the perfect recipe for successful businesses that improve lives' -- Ben Cohen and Jerry Greenfield, co-founders of Ben and Jerry's'A valuable contribution to the vital task of getting people to see the business world as a complex, interconnected ecosystem, rather than as a sharp-elbowed race to the bottom' -- Rory Sutherland, Vice-chairman of Ogilvy Group UK, and the Spectator's 'Wiki Man'.
'An impressive list of America's top CEOs has been gushing with praise about the book, and forward thinkers in the software and management business are using it to find direction and insight in this messy, complicated - world.
Bookseller Charles Handy's best-selling new book looks at how individuals (the fleas in his analogy) relate to multi-national conglomerates (the elephants).
A practical ePub guide to doing business in South America which will give you the information and skills to succeedFind out how to do business in one of the world's most exciting business environments, South America.
This book explores the creation of 'learning networks' and sheds light on how they function:- real versus virtual forms of interaction, collaboration versus competition in the learning process, and joint value creation versus individual value appropriation in networks.
Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself.
The Behavioral Foundations of Strategic Management This book argues that rationality and market equilibrium assumptions are inconsistent with rigorous strategic management research so that strategic management should adopt behavioral assumptions.
For the first time in one volume, the leading proponents and practitioners of action learning define their approach, and describe how action learning and executive and organizational development are practiced in the public, private and 'not-for-profit' sectors around the world.
Being in the business of generation and dissemination of knowledge, R&D organizations have to attain a balance between revenue generation and creation of knowledge advantage for clients.
The NBA Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the exciting basketball league to become the powerhouse it is today.