This book focuses on marketing graphics, figures, and visual artifacts discussed in marketing theory in order to explain and discuss marketing concepts visually, and open a door to future predictions of the evolution of such marketing concepts.
The Client Role in Successful Construction Projects is a practical guide for clients on how to initiate, procure and manage construction projects and developments.
Komplexe Unternehmen zeichnen sich durch einen hohen Umsatz, eine große Mitarbeiterzahl, viele Produkte und Dienstleistungen, internationale Aktivitäten und eine dezentrale Leistungserstellung aus.
The 2022 World Economic Forum surveyed 1,000 experts and leaders who indicated their risk perception that the earth's conditions for humans are a main concern in the next 10 years.
Through theoretical-practical studies, this book explains the foundational concepts of ecocentrism, knowledge management, and sustainability and advances the understanding of how ecocentric paradigms can be leveraged for the process of knowledge management and knowledge creation, showcasing various applications of this practice and illustrating advantages and disadvantages of adopting an eco-centric approach.
The oil and gas industry is a complex sector with significant reach in terms of providing the energy needs of the global economy and the security, environmental and development consequences thereof.
This book studies the internationalization strategies of multilatinas, drawing on a survey-based investigation into their organizational resources and business environment.
Werden Risiken ohne Beachtung der Nachhaltigkeit untersucht, stoßen Entscheider an Grenzen, weil sie die Komplexität und Dynamik der Risiken überraschen.
Drawing on the findings of the most ambitious national study to date on nonprofit strategic restructuring, the authors provide nonprofit managers, board members, consultants, and foundation executives with research-based information to use in making tough decisions about whether and how to pursue a range of organizational partnerships-from jointly managed programs and consolidated administrative functions to full-scale mergers.
Platform companies like Amazon, Alibaba, Apple or Google dominate today's economy, and eight out of the ten most valuable companies worldwide follow a platform business model.
In this book, the authors investigate the rise in outward direct investment (ODI) from four emerging economies, Brazil, Russia, India and China (BRIC).
Die Autoren zeigen in diesem Buch mit vielen Beispielen aus der Praxis, wie Führung in der öffentlichen Verwaltung mit modernen Führungstools erfolgreich gestaltet werden kann.
The hands-on playbook for transforming your business with today's most radically effective leadership thinking In The Phoenix Encounter Method, a dream team of INSEAD professors together with the legendary Ram Charan and provided a radical new game plan for transforming any organization.
Clear, concise, and written by experts currently lecturing in the field, Financial Accounting focuses exclusively on what you need to know for success in your course and career.
Meta-regulation presents itself as a progressive policy approach that can manage complexity and conflicting objectives better than traditional command and control regulation.
Much has been written about equal opportunity issues but little has been published about how organisations might provide more structure and support to ensure women's progress to the most senior business levels.
This book provides a conceptual framework for systemic flexibility and business agility, drawing on a basis of research/case applications in various types of flexibility and agility in business.
The key to bridging your global innovation gapIn todays global economy, it would be short-sighted to rely solely on local resources for new-product innovations.
This edited collection explores the challenges and opportunities presented by the transition to a low carbon economy, and outlines the different approaches taken to ensure the sustainability of such a transition.