Second Stage Entrepreneurship shows the aspiring entrepreneur how to create significant growth as their company scales its way to the top through the development of organizational structure; from setting up an effective company culture; to structuring an effective sales team; to helping create stand out customer interactions.
Written by the world's leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when competing with western brands.
Gender diversity and cross-cultural, cross-generational working in organisations has led to new challenges for leadership, which many companies are solving through executive coaching.
How businesses and other organizations can improve their performance by tapping the power of differences in how people thinkWhat if workforce diversity is more than simply the right thing to do?
A game-changing playbook featuring the latest trends in strategy, innovation, employee empowerment and collaborationThis practical guide from an experienced leader in business and operations management will change how you think, how you lead, and how your whole company operates.
The book examines business ecosystems in an emerging industry context whilst exploring four essential areas of business ecosystems: the business ecosystems' key constructive elements, their typical patterns of the element configurations, the five phase process of their life cycle, and the nurturing strategies and processes from a firm perspective.
Mediation ist ein strukturiertes Verfahren, in dem Konfliktparteien unter Anleitung eines neutralen Dritten selbstständig eine für alle Beteiligten tragbare Lösung erarbeiten.
The Commonwealth consists of only a quarter of the world's states and yet the Commonwealth Secretariat and Foundation have made and continue to make a significant contribution to global politics.
Written by marketing experts, this authoritative and comprehensive full-colour textbook made up of both accessible research and theory, real-world examples and case studies including Prada, Gucci and Burberry, provides students with an overview of the global fashion industry and fashion marketing, strategy, branding, communications, retailing and distribution, as well as the psychological factors involved in consuming fashion and luxury.
The idea of using models to inform business practice seems appealing, as it suggests the abstraction and control of a large, complex subject by means of a smaller, easily manipulated mechanism.
Drawing on best practices and real examples from companies who are achieving record results, Getting to We flips conventional negotiation on its head, shifting the perspective from a tug of war between parties to a collaborative partnership where both sides effectively pull against a business problem.
With business and organisations moving at an ever-faster pace and facing evermore demanding challenges, the need for efficient, succinct and productive interaction between individuals of those businesses and organisations is more important than ever.
Dieses Buch zeigt, dass die Kreativ- und Kulturwirtschaft Impulsgeber für Innovationen und die Implementierung neuer Technologien in Unternehmen anderer Branchen sein kann.
Foresight for Organizations will acquaint the reader with various foresight methods and tools, to show the reader how these methods are used, what the pitfalls are and how the methods relate to each other.
Reflecting increasing investment in entrepreneurship in the United Arab Emirates (UAE), this new book offers extensive coverage of the factors that enable Emiratis to start and grow a business.
This book explores how contemporary organisations are abandoning conventional tactics in order to survive and grow in an incessantly shifting business landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective.
SHELVING GUIDE: Project ManagementThis hands-on guide is written for project professionals seeking to find an optimized way of performing project management.
Drawing upon a model developed over 25 years of experience and successfully taught for many years at his company Wilson Learning Andina y Rio de la Plata, Alberto Perez La Rotta presents a comprehensive and replicable approach to integrated business transformation that synchronizes natural human behavior with the needs of leadership, sales, customers, and teams.
Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective.
With stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level.
A "e;THINK DIFFERENT"e; APPROACH TO INNOVATION-- Based on the Seven Guiding Principles of Apple CEO Steve JobsIn his acclaimed bestseller The Presentation Secrets of Steve Jobs author Carmine Gallo laid out a simple step-by-step program of powerful tools and proven techniques inspired by Steve Jobs's legendary presentations.
In his ground-breaking book, Reinventing Communication, Mark Phillips shows how even the most mature organization can fail to deliver successful projects - and worse, how this can lead to an organization's demise.
A fully revised and updated 8th edition of the highly renowned international bestseller The 8th edition of this highly acclaimed bestseller is thoroughly revised with every chapter having been updated with special attention to the latest developments in marketing.
With deep thought and inspiring examples, this updated book engages readers by increasing their understanding and awareness of what sustainability means conceptually, practically, personally, and professionally.